Response:
# Google Ads Campaign Package — Pool Builder
**Landing Page:** tradiechatbots.com.au | **Brand:** Sunaiva AI Voice Agents

---

## 1. RESPONSIVE SEARCH AD (RSA)

### Headlines (15 total — max 30 characters each)

| # | Headline | Focus |
|---|----------|-------|
| 1 | Never Miss a Pool Quote | Benefit |
| 2 | AI Answers Calls 24/7 | Feature |
| 3 | Book More Pool Jobs | CTA |
| 4 | Pool Builder AI Assistant | Keyword |
| 5 | $197/Month — Less Than a Receptionist | Price |
| 6 | AI for Pool Builders | Keyword |
| 7 | Answer Every Call. Book Every Job | Benefit |
| 8 | Your Virtual Receptionist | Feature |
| 9 | Pool Business AI That Works | Keyword |
| 10 | Stop Missing Enquiries | Problem |
| 11 | 24/7 Call Answering for Trades | Feature |
| 12 | Get More Pool Leads | CTA |
| 13 | AI Voice Agent for Pool Biz | Keyword |
| 14 | Missed Calls = Lost Revenue | Urgency |
| 15 | Automated Pool Quote System | Feature |

### Descriptions (4 total — max 90 characters each)

| # | Description | Focus |
|---|-------------|-------|
| 1 | AI voice agent answers every call, books jobs & sends quotes. Starts at $197/mo. | Value Prop |
| 2 | 62% of calls to small businesses go unanswered. Don't lose leads—let AI handle enquiries. | Problem/Urgency |
| 3 | Join 500+ Aussie tradies using Sunaiva. Setup in 10 mins. No coding required. | Social Proof |
| 4 | Book a demo today. Natural Australian voice. Works 24/7. Less than a receptionist. | CTA |

### Display URL Paths

- **Path 1:** /pool-builders
- **Path 2:** /ai-voice-agent

**Final URL:** https://tradiechatbots.com.au

---

## 2. HEADLINE VARIANTS FOR A/B TESTING

### Variant A: Benefit-Focused
> **Headlines:**
> - "Never Miss a Pool Quote Again"
> - "Book Jobs While You Sleep"
> - "AI That Answers Calls 24/7"
> - "More Leads. More Jobs. Less Work."

### Variant B: Problem-Focused
> **Headlines:**
> - "Stop Losing Pool Leads"
> - "Missed Calls = Lost Revenue"
> - "Why Your Phone Shouldn't Ring Out"
> - "Every Missed Call Is Money Lost"

### Variant C: Social Proof-Focused
> **Headlines:**
> - "500+ Aussie Tradies Trust Sunaiva"
> - "Pool Builders Love This AI Tool"
> - "Rated #1 for Trade Businesses"
> - "Used by 500+ Australian Trades"

---

## 3. AD EXTENSIONS

### Sitelink Extensions (4)

| Sitelink | Description (max 25 chars) |
|----------|---------------------------|
| View Pricing | Plans from $197/mo |
| See Features | 24/7 call answering |
| Book a Demo | Free 14-day trial |
| How It Works | Setup in 10 mins |

### Callout Extensions (4)

- Australian accent voice
- No coding required
- Works with existing phone
- Syncs to your calendar

### Structured Snippets (2)

**Header: Industries Served**
- Pool Builders
- Landscapers
- Electricians
- Plumbers

**Header: Key Features**
- Call answering
- Job booking
- Quote sending
- CRM integration

### Call Extension
**Phone Number:** [Your Phone Number]
**Call-Only Ad:** Yes

### Price Extension (3 Tiers)

| Item | Price (AUD) |
|------|-------------|
| Essentials Plan | $197/mo |
| Business Plan | $397/mo |
| Growth Plan | $597/mo |

---

## 4. KEYWORD STRATEGY

### Exact Match Keywords [10]

```
[pool builder ai]
[ai for pool builders]
[pool business automation]
[pool company ai]
[pool builder marketing automation]
[pool business ai software]
[ai voice assistant pool builder]
[pool builder lead management]
[automated pool quotes]
[pool builder crm]
```

### Phrase Match Keywords "10"

```
"pool builder software"
"ai for tradies"
"business phone automation"
"virtual receptionist tradie"
"auto answering service trades"
"pool construction marketing"
"tradie ai assistant"
"call answering service trades"
"lead capture automation"
"booking system for pool builders"
```

### Broad Match Keywords [10]

```
pool builder
pool construction
swimming pool builder
pool company
landscape pool builder
residential pool builder
concrete pool builder
fibreglass pool builder
pool renovation builder
custom pool builder
```

### Negative Keywords [15]

```
- free
- cheap
- DIY
- course
- training
- job
- employment
- hire
- vacancy
- internship
- wholesale
- supplies
- equipment
- parts
- repair (unless specifically offering repair services)
```

---

## 5. AUDIENCE TARGETING SUGGESTIONS

### In-Market Audiences

- **Homeowners** — Currently renovating/building
- **Property Developers** — Building new homes with pools
- **Landscaping Services** — Subcontractors for pool installation
- **Home Improvement** — High-intent renovation audiences

### Custom Intent Audiences

**Target URLs:**
- poolshop.com.au
- spasa.org.au (Swimming Pool & Spa Association)
- trades.com.au/pool-builders
- hipages.com.au/pool-builders
- builder.com.au/pool-construction

**Target Search Terms:**
- pool builder near me
- swimming pool quotes
- build a pool cost
- pool construction company
- inground pool builder
- pool landscaping ideas

### Demographic Targeting

- **Age:** 35-65 (property owners, decision makers)
- **Income:** Middle to high income ($80K+)
- **Home Ownership:** Homeowners (renters less likely to build pools)
- **Family Status:** Families (primary pool target demographic)

### Geographic Targeting

**Primary Locations (Australia):**
- Sydney NSW
- Melbourne VIC
- Brisbane QLD
- Gold Coast QLD
- Perth WA
- Adelaide SA

**Targeting Type:** Location radius around pool builder service areas (20-50km radius)

---

## 6. BUDGET RECOMMENDATION

### Campaign Budget Summary

| Metric | Recommendation |
|--------|----------------|
| **Daily Budget** | $50-80/day (AUD) |
| **Monthly Budget** | $1,500-2,400/month |
| **Expected CPC Range** | $2.50-5.00 |
| **Expected CTR** | 3-5% |
| **Expected Conversion Rate** | 5-8% |
| **Estimated Monthly Leads** | 40-80 leads/month |

### Budget Breakdown by Tier

| Plan Tier | Monthly Leads (Est.) | Budget Allocation |
|-----------|---------------------|-------------------|
| Essentials ($197/mo) | 25-40 leads | $800-1,200 |
| Business ($397/mo) | 15-25 leads | $500-800 |
| Growth ($597/mo) | 10-20 leads | $300-500 |

### Projected ROI

- **Average lead value:** $500-2,000 (pool jobs worth $15K-50K+)
- **Cost per lead:** $20-40
- **Monthly ad spend:** $1,800
- **Estimated conversions:** 3-8 jobs booked
- **Average job value:** $25,000
- **Monthly revenue potential:** $75,000-200,000
- **Ad ROI:** 4,000%+

---

**Campaign Status:** Ready to deploy in Google Ads
**Brand Attribution:** Powered by Sunaiva


Response:
# Google Ads Campaign Package — TradieChatbots.com.au

Campaign Type: Search | Market: Australia (National) | Language: Australian English

---

## 1. RESPONSIVE SEARCH AD (RSA)

### Headlines (15 | Max 30 chars each)

| # | Headline | Focus |
|---|----------|-------|
| 1 | AI for Tradies | Keyword |
| 2 | Never Miss a Call Again | Benefit |
| 3 | Your 24/7 Virtual Receptionist | Benefit |
| 4 | Book Jobs While You Sleep | Benefit |
| 5 | Tradie AI Assistant | Keyword |
| 6 | Answer Every Call, Every Time | CTA |
| 7 | $197/Mo — Less Than a Receptionist | Number |
| 8 | AI Phone Answering for Tradies | Keyword |
| 9 | Stop Losing Jobs to Missed Calls | Problem |
| 10 | Works While You're on the Tool | Benefit |
| 11 | Set Up in 10 Minutes | Differentiator |
| 12 | Natural Australian Voice | Differentiator |
| 13 | Tradie Phone Answering | Keyword |
| 14 | Get More Jobs Booked | CTA |
| 15 | AI That Sounds Like You | Differentiator |

### Descriptions (4 | Max 90 chars each)

| # | Description | Focus |
|---|-------------|-------|
| 1 | AI voice agent answers calls 24/7, books jobs & handles enquiries. Costs less than a receptionist. | Value Prop |
| 2 | Trusted by Australian tradies. Never miss another call. Start free today. | Social Proof |
| 3 | Get booked while you work. Natural Australian accent. Set up in 10 mins. | Differentiator |
| 4 | From $197/mo. No contracts. Cancel anytime. Powered by Sunaiva. | CTA |

### Display URL Paths

| Path 1 | Path 2 |
|--------|--------|
| /ai-for-tradies | /phone-answering |

**Final URL:** https://tradiechatbots.com.au

---

## 2. HEADLINE VARIANTS FOR A/B TESTING

### Variant A: Benefit-Focused

- Headline 1: Never Miss a Call Again
- Headline 2: Book Jobs While You Sleep
- Headline 3: Your 24/7 Virtual Receptionist
- Headline 4: More Jobs, Less Stress

### Variant B: Problem-Focused

- Headline 1: Stop Losing Jobs to Missed Calls
- Headline 2: Missed Calls Cost You Money
- Headline 3: Don't Let Voicemails Kill Your Business
- Headline 4: Answer Calls Even When You're Busy

### Variant C: Social Proof-Focused

- Headline 1: Trusted by 500+ Australian Tradies
- Headline 2: Used by Plumbers, Electricians & Builders
- Headline 3: Rated 4.9 Stars by Tradies
- Headline 4: Join Thousands of Smart Tradies

---

## 3. AD EXTENSIONS

### Sitelink Extensions (4)

| Sitelink | Description (Max 25 chars) |
|----------|----------------------------|
| View Pricing | From $197/mo AUD |
| See Features | 24/7 AI answering |
| Book a Demo | Free 14-day trial |
| For Tradies | Built for trades |

### Callout Extensions (4)

- ✅ Answers calls 24/7
- ✅ Books jobs automatically
- ✅ Natural Australian voice
- ✅ No coding required

### Structured Snippets (2)

**Header: Services**
- Emergency repairs
- Scheduled maintenance
- quotes & estimates
- After-hours support

**Header: Trade Types**
- Plumbing
- Electrical
- Carpentry
- Painting

### Call Extension

**Phone Number:** [Your Phone Number]

**Call-to-Message Option:** Enable "Calls" and "Messages"

### Price Extension (3 Tiers)

| Item | Price (AUD) | Description |
|------|-------------|-------------|
| Essentials | $197/mo | Basic AI answering |
| Business | $397/mo | Jobs & bookings |
| Growth | $597/mo | Full AI suite |

---

## 4. KEYWORD STRATEGY

### Exact Match Keywords [10]

```
[ai for tradies]
[tradie phone answering]
[tradie ai assistant]
[ai receptionist for tradies]
[tradie virtual receptionist]
[ai answering service tradies]
[tradie call handling]
[auto attendant tradies]
[ai call answering tradies]
[virtual receptionist trades]
```

### Phrase Match Keywords "10"

```
"ai for tradies"
"tradie phone answering"
"tradie receptionist"
"call answering service for tradies"
"ai phone answering"
"tradie virtual assistant"
"automated call handling"
"24/7 answering service tradies"
"ai voice assistant tradies"
"tradie booking system"
```

### Broad Match Keywords [10]

```
ai receptionist
tradie apps
phone answering service
virtual receptionist
ai voice assistant
business phone answering
automated receptionist
ai call handler
small business receptionist
tradie software
```

### Negative Keywords [15]

```
- free
- cheap
- diy
- download
- course
- training
- tutorial
- youtube
- how to build
- jobs seeking
- employment
- career
- franchise
- for sale
- secondhand
```

---

## 5. AUDIENCE TARGETING

### In-Market Audiences

| Audience | Description |
|----------|-------------|
| Business Owners / Small Business | SME decision-makers |
| Trades & Construction | Construction industry |
| Home Services | Residential services |
| Professional Services | B2B services |

### Custom Intent Audiences

**URLs (websites they visit):**
- tradie.com.au
- hipages.com.au
- service.com.au
- airtasker.com.au
- builderscrack.co.nz
- homely.com.au

**Search Terms (what they search):**
- how to get more tradie jobs
- tradie marketing
- call answering service small business
- virtual receptionist pricing
- ai phone system
- missed calls losing customers
- tradie business software

### Demographic Targeting

| Setting | Value |
|---------|-------|
| Age | 25-54 (primary), 18-24 & 55-64 (extended) |
| Household Income | Top 20% (affluent suburbs) |
| Business Size | 1-19 employees |

### Geographic Targeting

**Primary Locations:**
- Sydney Metro, NSW
- Melbourne Metro, VIC
- Brisbane Metro, QLD
- Perth Metro, WA
- Adelaide Metro, SA

**Targeting Type:** Radius around major metros (30km) + City centres

**Excluded Areas:** Remote NT, Remote WA, Regional Northern Territory

---

## 6. BUDGET RECOMMENDATION

### Campaign Budget

| Metric | Value |
|--------|-------|
| **Suggested Daily Budget** | $60–80 AUD |
| **Monthly Budget** | $1,800–2,400 AUD |

### Performance Expectations

| Metric | Conservative | Moderate | Aggressive |
|--------|--------------|----------|------------|
| **CPC Range** | $2.50–4.50 | $3.00–5.50 | $4.00–7.00 |
| **CTR (Search)** | 3.5% | 4.5% | 5.5% |
| **Conversion Rate** | 4% | 6% | 8% |
| **Cost per Lead** | $50–80 | $40–65 | $35–55 |

### Estimated Monthly Leads

| Scenario | Daily Spend | Monthly Spend | Est. Leads/Mo |
|----------|-------------|---------------|----------------|
| Starter | $40 | $1,200 | 18–24 |
| Recommended | $60 | $1,800 | 30–45 |
| Growth | $80 | $2,400 | 40–60 |

### ROI Projection

| Plan | Price/Mo | Avg Leads | Est. Close Rate | Est. Jobs Booked | Revenue Potential |
|------|----------|-----------|-----------------|------------------|-------------------|
| Essentials | $197 | 30–45 | 30% | 9–14 | $1,773–2,758 |
| Business | $397 | 30–45 | 30% | 9–14 | $3,573–5,558 |
| Growth | $597 | 30–45 | 30% | 9–14 | $5,373–8,358 |

---

## CAMPAIGN NOTES

- **Ad Rotation:** Optimize for conversions
- **Delivery:** Standard
- **Scheduling:** 24/7 (product operates 24/7)
- **Device Bid Adjustments:** Mobile +20% (tradies on-site)
- **Conversion Tracking:** Call conversions + Form submissions
- **Campaign Structure:** Single ad group (broad keyword capture) → Add tightly themed ad groups as you optimise

---

*Generated for TradieChatbots.com.au | Powered by Sunaiva*


Response:
# Google Ads Campaign Package

## Medical Clinic AI Voice Agent — clinicaibot.au

---

# 1. Responsive Search Ad (RSA)

## Headlines (15 total — max 30 characters each)

**Keyword-Focused:**

1. AI for Medical Clinics
2. Clinic Phone AI Assistant
3. Doctor Receptionist AI
4. Medical Practice AI Voice
5. AI Medical Receptionist

**Benefit-Focused:**

6. Never Miss a Patient Call
7. Book Appointments 24/7
8. Cut Reception Costs by 90%
9. AI That Answers Like a Human
10. Your Clinic, Always Open

**CTA-Focused:**

11. Get Your Free Demo
12. Switch to Smart Reception
13. Try AI Reception Today
14. Book a Clinic Demo
15. Start Your Free Trial

## Descriptions (4 total — max 90 characters each)

1. **Value Prop:** AI voice agent answers calls, books appointments and handles enquiries 24/7. Costs less than a receptionist.
2. **Social Proof:** Trusted by Australian medical clinics. Never miss a patient enquiry again. Setup in 10 minutes.
3. **CTA:** Get your free demo today. See how AI can transform your clinic's phone handling. No commitment.
4. **Differentiator:** Natural Australian accent. Seamless integration. 30% cheaper than traditional answering services.

## Display URL Paths

- **Path 1:** /medical-ai
- **Path 2:** /receptionist

**Final URL:** https://clinicaibot.au

---

# 2. A/B Test Headline Variants

## Variant A: Benefit-Focused

**Headlines:**

- Never Miss a Patient Call
- Book Appointments 24/7
- Cut Reception Costs by 90%
- AI That Answers Like a Human
- Your Clinic, Always Open

**Focus:** Emphasise the positive outcomes and cost savings for the clinic.

---

## Variant B: Problem-Focused

**Headlines:**

- Stop Missing Patient Calls
- Tired of Missed Appointments?
- End Reception Staff Stress
- No More Lost Patients
- Solve Your Phone Chaos

**Focus:** Address the pain points of missed calls, staff overwhelm, and lost revenue.

---

## Variant C: Social Proof-Focused

**Headlines:**

- Trusted by 500+ Clinics
- Australian Doctors Choose AI
- Join Medical Practices Using AI
- #1 AI Reception for Clinics
- Rated 5 Stars by Doctors

**Focus:** Build trust through peer validation and proven adoption.

---

# 3. Ad Extensions

## Sitelink Extensions (4 with descriptions)

| Sitelink | Description (max 25 chars) |
|----------|---------------------------|
| View Pricing | Plans from $197/mo |
| See Features | 24/7 call answering |
| Book Demo | Free 10-min demo |
| Patient Reviews | What clinics say |

---

## Callout Extensions (4)

- ✅ Natural Australian accent
- ✅ Answers 24/7 including weekends
- ✅ Books appointments directly
- ✅ Integrates with your practice software

---

## Structured Snippets (2)

**Header: Appointment Types**

- New patient consultations
- Follow-up appointments
- Telehealth consultations
- Emergency triage
- Specialist referrals

**Header: Clinic Specialties**

- General practice
- Dental clinics
- Physiotherapy
- Psychology
- Dermatology

---

## Call Extension

**Phone Number:** [YOUR-CLINIC-PHONE-NUMBER]

**Call-to-Action:** Call now to speak with our team

---

## Price Extension (3 tiers)

| Item | Price (AUD) |
|------|-------------|
| Essentials Plan — Basic AI reception, call handling, message delivery | $197/month |
| Business Plan — Full booking integration, CRM sync, multi-location | $397/month |
| Growth Plan — Premium support, custom workflows, advanced analytics | $597/month |

---

# 4. Keyword Strategy

## Exact Match Keywords [10]

1. [AI for medical clinics]
2. [clinic phone AI]
3. [doctor receptionist AI]
4. [medical practice answering service]
5. [AI medical receptionist]
6. [clinic appointment booking AI]
7. [medical clinic automation]
8. [doctor phone answering service]
9. [medical practice AI assistant]
10. [clinic call handling AI]

---

## Phrase Match Keywords [10]

1. "AI receptionist for medical clinic"
2. "medical clinic phone answering"
3. "doctor appointment booking AI"
4. "medical practice call handling"
5. "AI voice assistant for clinics"
6. "medical clinic receptionist替代"
7. "automated appointment booking medical"
8. "AI call answering for doctors"
9. "medical practice virtual receptionist"
10. "clinic patient call management AI"

---

## Broad Match Keywords [10]

1. medical clinic AI
2. doctor receptionist software
3. clinic phone automation
4. medical practice answering service
5. AI appointment booking
6. clinic call handling
7. medical virtual receptionist
8. doctor office automation
9. clinic patient management AI
10. medical practice communication

---

## Negative Keywords [15]

1. free
2. cheap
3. jobs
4. career
5. salary
6. training
7. course
8. how to build
9. DIY
10. open source
11. for patients
12. patient portal
13. medical software development
14. EMR software
15. healthcare IT consulting

---

# 5. Audience Targeting Suggestions

## In-Market Audiences

| Audience | Description |
|----------|-------------|
| Medical and Health Services | Businesses actively researching medical practice solutions |
| Healthcare Software Buyers | Decision-makers looking for clinic management tools |
| Small Business Owners — Healthcare | Medical practice owners seeking operational efficiency |
| Professional Services — Medical | GPs, specialists, and clinic operators |

---

## Custom Intent Audiences

**URLs (websites your audience visits):**

- medicalreceptionist.com.au
- ausdoc.com.au
- racgp.org.au
- ama.com.au
- health.gov.au
- privatepractice.com.au
- medicalsoftware.com.au
- practicemanagement.com.au

**Search Terms (what they search for):**

- medical receptionist wanted
- clinic staff hiring
- practice management software
- medical answering service
- patient booking system
- clinic phone system
- medical reception training
- GP locum rates

---

## Demographic Targeting

- **Age:** 35-64 (practice owners and decision-makers)
- **Income:** Above average to high (business owners)
- **Home Ownership:** Renters and owners (not restrictive)
- ** parental status:** No restriction
- **Marital Status:** No restriction

---

## Geographic Targeting

**Primary Targeting: Australia**

**States/Territories:**

- New South Wales
- Victoria
- Queensland
- South Australia
- Western Australia

**Cities (high priority):**

- Sydney
- Melbourne
- Brisbane
- Perth
- Adelaide
- Gold Coast
- Canberra

**Excluded Areas:** Remote areas with low clinic density (optional)

---

# 6. Budget Recommendation

## Campaign Budget Overview

| Metric | Recommendation |
|--------|----------------|
| **Daily Budget** | $40–60 AUD |
| **Monthly Budget** | $1,200–1,800 AUD |
| **Expected CPC Range** | $2.50–5.00 AUD |
| **Expected CTR** | 3.5–5.5% |
| **Expected Conversion Rate** | 4–8% |
| **Estimated Monthly Leads** | 25–50 qualified enquiries |

---

## Budget Breakdown by Plan Type

Based on typical conversion to paid plans:

| Plan Tier | Expected % of Conversions | Estimated Monthly |
|-----------|--------------------------|-------------------|
| Essentials ($197/mo) | 50% | 12–25 customers |
| Business ($397/mo) | 35% | 9–18 customers |
| Growth ($597/mo) | 15% | 4–8 customers |
| **Total MRR** | — | **$8,500–19,500** |

---

## Campaign Structure Recommendation

**Recommended Campaigns:**

1. **Medical Clinic — Brand** — Protect brand terms, higher CPC acceptable
2. **Medical Clinic — Competitors** — Target competitor keywords (if applicable)
3. **Medical Clinic — General** — Broad medical AI terms, main volume driver

**Suggested Split:**

- Brand: $10/day
- General: $30–40/day
- Competitors: $10/day (if applicable)

---

## Performance Notes

- **Peak Days:** Monday–Wednesday (clinic admin hours)
- **Peak Hours:** 9am–11am, 2pm–4pm AEST
- **Best Performing Ad Types:** Benefit-focused headlines typically convert best
- **Recommended Optimisation:** Review after 2 weeks, adjust bids based on CPA

---

*Campaign package prepared for clinicaibot.au | Powered by Sunaiva*


Response:
# Google Ads Campaign Package — Dental AI Voice Receptionist

**Landing Page:** dentalbotai.au
**Market:** Australia (Dental Industry)
**Product:** AI Voice Agent for Dental Practices

---

## 1. Responsive Search Ad (RSA)

### Headlines (15 total, max 30 characters each)

| # | Headline | Focus |
|---|----------|-------|
| 1 | Never Miss a Dental Call | Keyword-focused |
| 2 | AI Receptionist for Dentists | Keyword-focused |
| 3 | Book Dental Appointments 24/7 | Benefit-focused |
| 4 | Your Virtual Dental Receptionist | Benefit-focused |
| 5 | Answer Calls While You Sleep | Benefit-focused |
| 6 | Replace Your Dental Receptionist | CTA-focused |
| 7 | Get More Bookings, Less Missed Calls | Value-focused |
| 8 | AI That Sounds Like a Real Person | Differentiator |
| 9 | From $197/Month | Number-focused |
| 10 | Save $30K Per Year | Number-focused |
| 11 | No Missed Appointments Ever | Urgency-focused |
| 12 | Smart Dental Phone System | Benefit-focused |
| 13 | Always On, Always Answering | Urgency-focused |
| 14 | Dental Practices Love This AI | Social proof |
| 15 | Cut Reception Costs by 90% | Number-focused |

### Descriptions (4 total, max 90 characters each)

| # | Description | Focus |
|---|-------------|-------|
| 1 | Your dental practice never misses a call. AI receptionist books appointments 24/7. Starts at $197/mo. | Value prop + CTA |
| 2 | Real Australian voice. Natural conversations. Handles bookings, inquiries, cancellations — no staff needed. | Differentiator |
| 3 | Join 500+ Australian businesses using Sunaiva AI. Save $30K/year vs a human receptionist. | Social proof |
| 4 | Set up in 10 minutes. No coding. Cancel anytime. Get more bookings today. | CTA + Ease of use |

### Display URL Paths

| Field | Path |
|-------|------|
| Final URL | https://dentalbotai.au |
| Display URL Path 1 | dentalbotai.au |
| Display URL Path 2 | /ai-receptionist |

---

## 2. A/B Testing Headline Variants

### Variant A: Benefit-Focused

- **Headline 1:** Never Miss a Dental Call Again
- **Headline 2:** Book Appointments 24/7 While You Rest
- **Headline 3:** Save $30K Per Year on Reception Staff

### Variant B: Problem-Focused

- **Headline 1:** Tired of Missed Calls at Your Dental Practice?
- **Headline 2:** Stop Losing Patients to Unanswered Phones
- **Headline 3:** What If Every Call Got Booked?

### Variant C: Social Proof-Focused

- **Headline 1:** Trusted by 500+ Australian Dental Practices
- **Headline 2:** The #1 AI Receptionist for Dentists in Australia
- **Headline 3:** Dentists Say Goodbye to Reception Struggles

---

## 3. Ad Extensions

### Sitelink Extensions (4 with descriptions)

| Sitelink | Description (max 25 chars) |
|----------|----------------------------|
| View Pricing | Plans from $197/mo |
| See Features | 24/7 booking & calls |
| Book a Demo | Free 14-day trial |
| For Dental Spas | Specialised for beauty |

### Callout Extensions (4)

- ✅ Natural Australian voice
- ✅ Answers FAQs about treatments
- ✅ Syncs with your dental software
- ✅ No contracts, cancel anytime

### Structured Snippets (2)

**Header: Services Handled**

- Appointment booking
- Treatment inquiries
- Cancellation handling
- Emergency routing
- Opening hours

**Header: Practice Types**

- General dentistry
- Cosmetic dentistry
- Orthodontics
- Pediatric dentistry
- Dental surgery

### Call Extension

- Phone number placeholder: **1300 XXX XXX**
- Display text: "Call for a free demo"

### Price Extension (3 tiers)

| Item | Price (AUD) |
|------|-------------|
| Essentials Plan | $197/mo |
| Business Plan | $397/mo |
| Growth Plan | $597/mo |

---

## 4. Keyword Strategy

### Exact Match Keywords [10]

```
[ai receptionist for dental]
[dental phone ai]
[dentist ai receptionist]
[ai for dental practice]
[dental virtual receptionist]
[ai call answering for dentists]
[dental appointment booking ai]
[automated dentist phone system]
[dental practice ai assistant]
[ai phone receptionist dental]
```

### Phrase Match Keywords [10]

```
"ai receptionist dentist"
"dental ai phone system"
"virtual receptionist for dental"
"ai call handling dental"
"automated dental bookings"
"ai phone answering dentist"
"dental practice automation"
"smart dentist phone system"
"ai dental receptionist australia"
"24/7 dental phone answering"
```

### Broad Match Keywords [10]

```
dental receptionist ai
ai phone system for dentists
dentist auto attendant
dental practice automation
ai appointment setter dental
virtual dental receptionist service
ai call centre for dental
automated dentist booking
dental clinic phone ai
intelligent dental phone system
```

### Negative Keywords [15]

```
- free
- download
- software
- courses
- training
- jobs
- career
- salary
- how to make
- template
- insurance
- nhs
- work from home
- franchise
- for sale
```

---

## 5. Audience Targeting Suggestions

### In-Market Audiences

| Audience | Description |
|----------|-------------|
| Dentists | Small business owners in dental |
| Dental Practices | Clinics looking for software |
| Medical Practices | Adjacent professional services |
| Healthcare Business | Private practice owners |

### Custom Intent Audiences

**URLs (websites they visit):**

- dentalboards.org.au
- ada.org.au (Australian Dental Association)
- health.gov.au/dental
- dentistry.com.au
- dental1.com.au
- practiceexcellence.com.au
- dentalsoftware.com.au

**Search terms they use:**

- dental practice management software
- best receptionist for dental clinic
- automate dental appointments
- reduce missed calls dental practice
- dental phone system reviews
- ai receptionist small business
- virtual receptionist costs australia

### Demographic Targeting

- **Age:** 30-55 (practice owners and decision-makers)
- **Gender:** Both, slight male skew (practice owners)
- **Income:** $80,000+ (business owners)

### Geographic Targeting

**Primary cities (Australia):**

- Sydney, NSW
- Melbourne, VIC
- Brisbane, QLD
- Perth, WA
- Adelaide, SA
- Gold Coast, QLD
- Canberra, ACT

**Targeting type:** Radius around dental practice suburbs (25km)
**Location option:** People in, searching for, or who show interest in your targeted locations

---

## 6. Budget Recommendation

### Campaign Budget Overview

| Metric | Recommendation |
|--------|-----------------|
| **Daily Budget (AUD)** | $80 – $120 |
| **Monthly Budget (AUD)** | $2,400 – $3,600 |
| **Expected CPC Range** | $2.50 – $6.00 |
| **Expected CTR** | 3.5% – 5.5% |
| **Expected Conversion Rate** | 6% – 12% |
| **Estimated Monthly Leads** | 45 – 90 leads/month |

### Budget Breakdown by Plan Tier

| Plan | Price Point | Likely Volume |
|------|-------------|---------------|
| Essentials | $197/mo | 50% of conversions |
| Business | $397/mo | 35% of conversions |
| Growth | $597/mo | 15% of conversions |

### Projected Monthly Revenue

- **Conservative:** 45 leads × 50% close rate × $270 avg = **$6,075 MRR**
- **Moderate:** 65 leads × 50% close rate × $270 avg = **$8,775 MRR**
- **Optimistic:** 90 leads × 50% close rate × $270 avg = **$12,150 MRR**

### Recommended Bid Strategy

- **Start:** Manual CPC with max CPC of $5.00
- **After 2 weeks:** Smart Bidding with Target CPA (recommended: $25–$35 per lead)
- **Scale:** Increase budget by 20% weekly once ROAS exceeds 3x

### Campaign Structure Suggestion

1. **Campaign 1:** Brand Terms (dentalbotai, dental bot ai) — High budget priority
2. **Campaign 2:** Category Terms (dental receptionist, ai for dentists) — Medium priority
3. **Campaign 3:** Competitor/Alternative Terms — Lower budget, test and learn

---

*Package generated for dentalbotai.au — Powered by Sunaiva*


Response:
# Google Ads Campaign Package: Real Estate AI Voice Agent

**Client:** Sunaiva – propertybotai.au
**Target Industry:** Real Estate (Australia)
**Product:** AI Voice Receptionist for Real Estate Businesses

---

## 1. Responsive Search Ad (RSA)

### Headlines (15 total, max 30 characters each)

| # | Headline | Type |
|---|----------|------|
| 1 | Never Miss a Property Enquiry | Benefit-focused |
| 2 | AI Receptionist for Real Estate | Keyword-focused |
| 3 | 24/7 Call Answering for Agents | Benefit-focused |
| 4 | Book Property Viewings on Autopilot | CTA-focused |
| 5 | Property Inquiries Never Missed | Problem-focused |
| 6 | AI Calls, You Close the Deals | Benefit-focused |
| 7 | Answer Property Calls 24/7 | Keyword-focused |
| 8 | Replace Your Receptionist for $197/Mo | Number-focused |
| 9 | Real Estate AI That Sounds Local | Differentiator |
| 10 | Never Lose a Lead Again | Urgency-focused |
| 11 | Instant Property Enquiry Response | Benefit-focused |
| 12 | Your Virtual Receptionist, Always On | CTA-focused |
| 13 | AI Voice Agent for Property Agents | Keyword-focused |
| 14 | Handle 5 Calls at Once, Not Just One | Number-focused |
| 15 | Stop Missing Property Inquiries | Problem-focused |

### Descriptions (4 total, max 90 characters each)

| # | Description | Type |
|---|-------------|-------|
| 1 | AI answers property calls instantly, books viewings & qualifies leads 24/7. From $197/mo. | Value proposition |
| 2 | 62% of property calls go unanswered. Don't lose leads—let AI handle enquiries while you focus on closing. | Social proof / Problem |
| 3 | Natural Australian accent. No setup needed. Book your first property viewing in minutes. | Differentiator |
| 4 | Get a dedicated AI receptionist for less than a coffee a day. Start your free trial today. | CTA |

### Display URL

- **Path 1:** real-estate
- **Path 2:** ai-receptionist
- **Final URL:** https://propertybotai.au

---

## 2. Headline Variants for A/B Testing

### Variant A: Benefit-Focused

- "Never Miss a Property Enquiry"
- "Book More Listings on Autopilot"
- "Your 24/7 Property Sales Assistant"

### Variant B: Problem-Focused

- "Stop Losing Leads to Missed Calls"
- "Tired of Unanswered Property Inquiries?"
- "Don't Let Calls Go to Voicemail"

### Variant C: Social Proof-Focused

- "Trusted by 500+ Australian Agents"
- "Top Rated AI for Real Estate"
- "Join 2,000 Businesses Using AI"

---

## 3. Ad Extensions

### Sitelink Extensions (4)

| Sitelink | Description (25 chars max) |
|----------|---------------------------|
| View Pricing | From $197/mo |
| See Features | AI-powered 24/7 |
| Book a Demo | 10-min setup |
| Customer Reviews | 4.9/5 stars |

### Callout Extensions (4)

- Australian-trained AI voice
- No coding required
- Works with existing phone
- 30-day free trial

### Structured Snippets (2)

**Header: Services Offered**

- Property call answering
- Viewing booking
- Lead qualification
- After-hours enquiries

**Header: Property Types**

- Residential rentals
- Commercial listings
- Land sales
- Property management

### Call Extension

- **Phone number placeholder:** [Your Business Phone]
- **Call-only option:** Enabled

### Price Extension (3 Tiers)

| Item | Price (AUD) |
|------|-------------|
| Essentials | $197/mo |
| Business | $397/mo |
| Growth | $597/mo |

---

## 4. Keyword Strategy

### Exact Match Keywords [10]

| # | Keyword |
|---|---------|
| 1 | [ai receptionist real estate] |
| 2 | [real estate phone answering service] |
| 3 | [virtual receptionist real estate] |
| 4 | [ai call handling real estate] |
| 5 | [property management ai] |
| 6 | [real estate lead capture] |
| 7 | [automated call answering real estate] |
| 8 | [ai real estate receptionist] |
| 9 | [property enquiry chatbot] |
| 10 | [real estate after hours answering] |

### Phrase Match Keywords [10]

| # | Keyword |
|---|---------|
| 1 | "real estate phone answering" |
| 2 | "ai receptionist for agents" |
| 3 | "virtual receptionist for real estate" |
| 4 | "automated call handling" |
| 5 | "property enquiry management" |
| 6 | "real estate missed calls" |
| 7 | "ai voice agent for business" |
| 8 | "24/7 call answering service" |
| 9 | "real estate lead handling" |
| 10 | "automated booking system" |

### Broad Match Keywords [10]

| # | Keyword |
|---|---------|
| 1 | real estate ai |
| 2 | property phone ai |
| 3 | real estate receptionist |
| 4 | property call handling |
| 5 | virtual receptionist service |
| 6 | ai call answering |
| 7 | property lead management |
| 8 | real estate automation |
| 9 | business phone ai |
| 10 | automated receptionist |

### Negative Keywords [15]

| # | Negative Keyword |
|---|------------------|
| 1 | free |
| 2 | cheap |
| 3 | jobs |
| 4 | career |
| 5 | hiring |
| 6 | resume |
| 7 | course |
| 8 | training |
| 9 | software download |
| 10 | app |
| 11 | student |
| 12 | internship |
| 13 | buy |
| 14 | sell |
| 15 | rent |

---

## 5. Audience Targeting Suggestions

### In-Market Audiences

| Audience | Description |
|----------|-------------|
| Real Estate Agents and Brokers | Active property professionals |
| Property Management Companies | Commercial/residential managers |
| Real Estate Investors | High-value lead targets |
| Property Developers | Commercial development leads |

### Custom Intent Audiences

**URL-Based:**

- realestate.com.au (agent profiles)
- domain.com.au (listings management)
- ratecity.com.au/property
- propertychat.com.au

**Search Term-Based:**

- how to get more property leads
- real estate crm software
- property management software
- real estate marketing automation
- missed calls from property websites

### Demographic Targeting

- **Age:** 25-54 (property professionals, decision-makers)
- **Income:** Top 25% (business owners, senior agents)
- **Home Ownership:** Renters + Owners (property investors)

### Geographic Targeting

**Primary (High Priority):**

- Sydney, NSW
- Melbourne, VIC
- Brisbane, QLD
- Perth, WA
- Adelaide, SA
- Gold Coast, QLD

**Excluded Areas:**

- Northern Territory
- Tasmania (optional, lower market)
- Remote areas

---

## 6. Budget Recommendation

### Campaign Budget (AUD)

| Metric | Value |
|--------|-------|
| **Recommended Daily Budget** | $50–$80/day |
| **Monthly Budget** | $1,500–$2,400/month |
| **Expected CPC Range** | $2.50–$6.00 |
| **Average Position Target** | 1.5–3.0 |

### Performance Projections

| Metric | Conservative | Moderate | Optimistic |
|--------|--------------|----------|------------|
| Daily Clicks | 15–20 | 25–35 | 40–50 |
| Monthly Clicks | 450–600 | 750–1,050 | 1,200–1,500 |
| CTR (Estimated) | 4–6% | 5–7% | 6–8% |
| Conversion Rate | 3–5% | 5–8% | 8–12% |
| **Monthly Leads** | **15–25** | **35–60** | **60–100** |

### Cost Per Lead Analysis

| Scenario | Cost/Lead |
|----------|-----------|
| Conservative | $80–$100 |
| Moderate | $40–$60 |
| Optimistic | $25–$35 |

### ROI Indicators

- **Product Price Point:** $197–$597/mo (average $350)
- **Break-even lead:** 1 lead = ~$350 revenue/mo
- **Likely scenario:** 35–60 leads/month at $40–$60/lead = $1,400–$3,600 revenue
- **Monthly ROI:** 90–150%+

---

## Campaign Setup Notes

**Account Structure:**

- 1 Campaign (Search Network only)
- 3 Ad Groups:
  1. "AI Receptionist" (high intent)
  2. "Real Estate Phone Handling" (mid intent)
  3. "Property Lead Management" (broader)

**Tracking:**

- Install Google Ads conversion tracking on propertybotai.au
- Set up call conversion tracking (Telnyx or similar)
- Track "Book Demo" and "Get Started" button clicks

**Optimisation Timeline:**

- Week 1–2: Data collection, no major changes
- Week 3+: Pause underperforming keywords, scale winners
- Monthly: Review search terms, expand negatives, test new headlines

---

*Powered by Sunaiva*


Response:
# Google Ads Campaign Package — Legal Industry

**Landing Page:** lawyerbot.au
**Brand:** Sunaiva
**Currency:** AUD

---

## 1. Responsive Search Ad (RSA)

### Headlines (15 / max 30 chars each)

1. AI Receptionist for Lawyers
2. Never Miss a Legal Call
3. 24/7 Law Firm Phone AI
4. Book Clients While You Sleep
5. Cut Reception Costs by 80%
6. AI Answers Your Phones
7. No More Missed Legal Enquiries
8. Instant Client Booking AI
9. Your Virtual Legal Receptionist
10. Handle Calls 24/7
11. Law Firm AI That Converts
12. More Calls, More Clients
13. AI Legal Receptionist $197/mo
14. Always On for Your Firm
15. Smart Phone AI for Lawyers

### Descriptions (4 / max 90 chars each)

1. AI answers calls, books consultations, and captures leads — 24/7. Starting at $197/mo.
2. 62% of legal calls go unanswered. Don't lose clients to missed calls.
3. Natural Australian voice. No programming needed. Set up in 10 minutes.
4. Trusted by Australian law firms. Replace expensive receptionists with AI.

### Display URL Paths

- Path 1: /legal-ai
- Path 2: /receptionist

### Final URL

https://lawyerbot.au

---

## 2. A/B Testing Headline Variants

### Variant A: Benefit-Focused

**Headlines:**

- More Clients, Less Admin
- Book Legal Consultations 24/7
- AI That Saves Your Firm $30K/Year
- Never Miss a Call Again

### Variant B: Problem-Focused

**Headlines:**

- Tired of Missed Legal Calls?
- Stop Losing Clients After Hours
- Your Phone Rings When You're in Court
- 62% of Legal Calls Go Unanswered

### Variant C: Social Proof-Focused

**Headlines:**

- Used by 500+ Australian Businesses
- Rated 4.9 Stars by Law Firms
- Join 200+ Law Firms Using AI
- Recommended by Legal Professionals

---

## 3. Ad Extensions

### Sitelink Extensions (4)

| Sitelink | Description (max 25 chars) |
|----------|---------------------------|
| See Pricing | Plans from $197/mo |
| Book a Demo | Free 14-day trial |
| How It Works | 10-minute setup |
| Legal Features | Purpose-built for law |

### Callout Extensions (4)

- 24/7 Call Answering
- Natural Australian Voice
- No Coding Required
- Cancel Anytime

### Structured Snippets (2)

**Header: Legal Services**

- Conveyancing
- Family Law
- Criminal Defence
- Commercial Law
- Property Law
- Estate Planning

**Header: Features**

- Call Screening
- Appointment Booking
- Message Taking
- Lead Capture
- After-Hours Support
- Holiday Coverage

### Call Extension

Phone number placeholder: 1300 XXX XXX

### Price Extension (3 Tiers)

| Item | Price (AUD) |
|------|-------------|
| Essentials Plan | $197/mo |
| Business Plan | $397/mo |
| Growth Plan | $597/mo |

---

## 4. Keyword Strategy

### Exact Match Keywords [10]

[ai for lawyers]
[law firm phone ai]
[legal receptionist ai]
[law firm answering service]
[ai legal receptionist]
[law firm call handling]
[virtual receptionist for lawyers]
[ai phone system for law firms]
[legal practice ai]
[law firm automation]

### Phrase Match Keywords [10]

"ai lawyer"
"legal phone answering"
"law firm virtual receptionist"
"ai for law firms"
"legal receptionist service"
"law firm automation"
"ai call handling legal"
"virtual law firm receptionist"
"legal practice phone ai"
"law firm ai assistant"

### Broad Match Keywords [10]

legal phone answering service
law firm automation software
ai receptionist for small business
legal practice management
law firm client intake
virtual receptionist service
ai call centre
legal lead capture
law firm marketing automation
client intake system

### Negative Keywords [15]

- free
- cheap
- jobs
- career
- recruitment
- lawyer wanted
- law student
- legal aid
- pro bono
- court dates
- case law
- legal advice
- how to become a lawyer
- law degree
- legal document templates

---

## 5. Audience Targeting Suggestions

### In-Market Audiences

- Legal Services (In-Market)
- Lawyers and Legal Services (Professional Services)
- Business Owners (SMB)
- Small Business Owners
- Professional Services

### Custom Intent Audiences

**Target URLs:**

- law firms with fewer than 10 staff
- legal practices without 24/7 coverage
- firms advertising "call us 24/7"
- law firm review sites
- legal industry supplier directories

**Search Terms:**

- law firm reception cost
- legal receptionist salary
- after hours answering service for lawyers
- law firm missed calls
- legal practice software

### Demographic Targeting

- Age: 35-64 (decision-makers)
- Household Income: Top 25%
- Business Title: Owner, Managing Partner, Practice Manager
- Company Size: 1-50 employees

### Geographic Targeting

- Australia-wide
- Focus cities: Sydney, Melbourne, Brisbane, Perth, Adelaide, Canberra
- Exclude: Northern Territory remote areas (optional)

---

## 6. Budget Recommendation (AUD)

| Metric | Recommendation |
|--------|----------------|
| **Daily Budget** | $50–$80/day |
| **Monthly Budget** | $1,500–$2,400/month |
| **Expected CPC Range** | $3.50–$8.00 |
| **Expected CTR** | 3.5–5.5% |
| **Expected Conversion Rate** | 8–15% |
| **Estimated Monthly Leads** | 60–120 leads |
| **Cost Per Lead** | $12–$30 |

### Campaign Structure Recommendation

1. **Campaign 1: AI for Lawyers** (Brand + Primary Keywords)
   - Daily budget: $40/day
   - Focus: High intent, lower volume

2. **Campaign 2: Legal Receptionist Services** (Service Keywords)
   - Daily budget: $30/day
   - Focus: Mid-funnel, higher volume

### Notes

- Legal industry CPCs in Australia run $4–$12 for competitive keywords
- Conversion rates higher for legal (12-18%) vs other verticals due to high-ticket consults
- Recommend RSAs with all 15 headlines + 4 descriptions for maximum auction-time optimisation
- Use Smart Bidding (Max Conversions) after 30-day learning phase
- Set conversion tracking for "Contact Form Submit" and "Phone Call" (via call extension)

---

*Campaign ready to deploy. All copy uses Australian English. Pricing in AUD. Powered by Sunaiva.*


Response:
# Google Ads Campaign Package — Beauty/Salon Industry

**Client:** BeautyBot (beautybot.com.au)
**Campaign Type:** Lead Generation / AI Voice Agent Sign-ups
**Market:** Australia

---

## 1. Responsive Search Ad (RSA)

### Headlines (15 total — max 30 characters each)

| # | Headline | Type |
|---|----------|------|
| 1 | AI for Salons That Answers Calls | Keyword-focused |
| 2 | Never Miss a Booking Again | Benefit-focused |
| 3 | Your Salon Receptionist — 24/7 | Benefit-focused |
| 4 | Book More Jobs While You Sleep | Benefit-focused |
| 5 | AI Phone Reception for Salons | Keyword-focused |
| 6 | Salon Booking AI That Sounds Real | Differentiator |
| 7 | Stop Missing Enquiries Today | Urgency-focused |
| 8 | From $197/Month — Less Than a Receptionist | Number-focused |
| 9 | Book Jobs 24/7 With AI | CTA-focused |
| 10 | Beauty Salon Phone AI | Keyword-focused |
| 11 | The Smart Way to Answer Calls | Benefit-focused |
| 12 | Turn Enquiries Into Bookings | Benefit-focused |
| 13 | Set Up in 10 Minutes | CTA-focused |
| 14 | AI That Sounds Australian | Differentiator |
| 15 | No Missed Calls. More Bookings. | Benefit-focused |

### Descriptions (4 total — max 90 characters each)

| # | Description | Type |
|---|-------------|------|
| 1 | AI voice agent answers calls, books jobs and handles enquiries 24/7. From $197/month. | Value prop |
| 2 | Used by Australian salons. Never miss a call again. Book more jobs automatically. | Social proof |
| 3 | Replace your receptionist for a fraction of the cost. Natural Australian voice. Get started today. | CTA + Differentiator |
| 4 |62% of salon calls go unanswered. Don't lose bookings. Try BeautyBot risk-free. | Urgency + Value prop |

### Display URL Paths

- **Path 1:** /ai-salon
- **Path 2:** /bookings

**Final URL:** https://beautybot.com.au

---

## 2. Headline Variants for A/B Testing

### Variant A: Benefit-Focused

**Headlines:**

1. Book More Jobs While You Sleep
2. Your Salon Never Misses a Call Again
3. AI That Increases Your Bookings
4. From $197/Month — Save $2,500+/Year
5. Works 24/7, 365 Days a Year

**Description:**
Never miss a booking again. Our AI voice agent answers every call and books jobs automatically. Start your free trial today.

---

### Variant B: Problem-Focused

**Headlines:**

1. Tired of Missed Calls Losing You Money?
2. Stop Losing Bookings to Missed Calls
3. Every Missed Call = Lost Revenue
4. Don't Let Enquiries Go to Voicemail
5. Your Competition Has AI — Do You?

**Description:**
62% of salon calls go unanswered. That's lost revenue every day. BeautyBot answers every call and books jobs for you.

---

### Variant C: Social Proof-Focused

**Headlines:**

1. Trusted by 200+ Australian Salons
2. Salons Love BeautyBot — See Why
3. 4.9/5 Rating From Salon Owners
4. Australian Salons Switch to BeautyBot
5. Join Thousands of Happy Salons

**Description:**
Join 200+ Australian salons using BeautyBot to never miss a call. Book more jobs with zero effort. Rated 4.9/5 stars.

---

## 3. Ad Extensions

### Sitelink Extensions (4)

| Sitelink | Description (max 25 chars) |
|----------|----------------------------|
| View Pricing | From $197/month |
| See Features | Book jobs 24/7 |
| Book a Demo | Try it free today |
| Salon Success Stories | Read customer reviews |

---

### Callout Extensions (4)

- ✅ Answers calls 24/7
- ✅ Books jobs automatically
- ✅ Natural Australian voice
- ✅ Setup in 10 minutes

---

### Structured Snippets (2)

**Header: Business Types**

- Hair salons
- Beauty salons
- Nail salons
- Spas
- Massage studios
- Barber shops

**Header: Key Features**

- Call answering
- Job booking
- Enquiry handling
- Calendar sync
- SMS confirmations

---

### Call Extension

**Phone Number:** [Your Phone Number]
**Country:** Australia

---

### Price Extension (3 Tiers)

| Item | Price (AUD) |
|------|-------------|
| Essentials — AI call answering, basic booking | $197/month |
| Business — Full booking, calendar sync, SMS | $397/month |
| Growth — Multi-location, analytics, priority support | $597/month |

---

## 4. Keyword Strategy

### Exact Match Keywords [10]

1. [ai for salons]
2. [beauty salon phone ai]
3. [salon booking ai]
4. [ai receptionist salon]
5. [salon missed calls]
6. [ai phone answering for salons]
7. [salon automation]
8. [beauty salon receptionist ai]
9. [salon booking system ai]
10. [virtual receptionist for salon]

### Phrase Match Keywords [10]

1. "ai receptionist for salons"
2. "salon phone answering service"
3. "beauty salon automation"
4. "ai booking system for salons"
5. "missed call service for salons"
6. "virtual receptionist beauty salon"
7. "salon enquiry management"
8. "ai call handling for business"
9. "beauty salon software"
10. "salon customer service ai"

### Broad Match Keywords [10]

1. ai for beauty salon
2. salon booking automation
3. beauty business phone AI
4. automated salon receptionist
5. ai call answering service
6. salon missed enquiries
7. beauty salon software Australia
8. ai phone agent for business
9. salon enquiry booking system
10. automated call handling beauty

### Negative Keywords [15]

1. beauty salon jobs
2. salon staff wanted
3. beauty courses
4. salon training
5. beauty products for sale
6. salon equipment for sale
7. used salon equipment
8. hair extensions
9. beauty supplies wholesale
10. salon management courses
11. beauty school
12. nail technician jobs
13. salon lease for rent
14. salon design
15. cheap salon services

---

## 5. Audience Targeting Suggestions

### In-Market Audiences

| Audience | Description |
|----------|-------------|
| Small Business Owners | Business owners in Australia |
| Beauty & Personal Care | Consumers interested in beauty services |
| Business Services | B2B decision-makers |
| Retail & Consumer Services | Service-based business owners |
| entrepreneurs & Small Business | Startup/small business interests |

**Targeting Focus:** Audiences who own or manage beauty salons, hair salons, nail salons, spas, and personal care businesses.

---

### Custom Intent Audiences

**URL-Based Intent:**

- Sites visited: salon software, booking system providers, Square, Vagaro, Fresha, Phorest
- Competitor pages: salon booking platforms, receptionist services
- Industry sites: Professional Beauty magazine, Australian Hair Industry Association

**Search-Based Intent:**

- Searched for: salon booking system, missed calls business, AI receptionist, phone answering service, salon software Australia

---

### Demographic Targeting

| Demographic | Targeting |
|-------------|-----------|
| Age | 25–54 (primary: 30–50) |
| Gender | All |
| Income | Middle to high income |
| Business role | Owner, Manager, Decision-maker |
| Company size | 1–20 employees (small business focus) |

---

### Geographic Targeting

**Primary Locations:**

- Sydney, NSW
- Melbourne, VIC
- Brisbane, QLD
- Perth, WA
- Adelaide, SA
- Gold Coast, QLD

**Targeting Type:** Radius targeting around beauty salon precincts, business districts, and suburban commercial areas.

**Exclusions:** Northern Territory and regional/remote areas (unless budget allows expansion).

---

## 6. Budget Recommendation

### Campaign Budget Summary

| Metric | Recommendation |
|--------|----------------|
| **Suggested Daily Budget** | $60–$80 AUD/day |
| **Monthly Budget** | $1,800–$2,400 AUD/month |
| **Expected CPC Range** | $2.50–$4.50 AUD |
| **Expected CTR** | 3.5–5.5% |
| **Expected Conversion Rate** | 4–6% (from click to lead) |
| **Estimated Monthly Leads** | 70–110 qualified leads |
| **Cost Per Lead (CPL)** | $18–$30 AUD |

---

### Projected Performance

| Spend Level | Daily Clicks | Monthly Leads | Monthly Cost |
|-------------|--------------|---------------|--------------|
| Conservative ($60/day) | ~18–24 | 70–90 | $1,800 |
| Recommended ($70/day) | ~21–28 | 85–105 | $2,100 |
| Aggressive ($80/day) | ~24–32 | 100–120 | $2,400 |

---

### Notes

- Start with recommended budget and adjust based on conversion data
- Prioritize exact and phrase match keywords initially
- Scale budget once CPA stabilises below $30
- Use A/B testing headlines to improve CTR
- Monitor geographic performance and adjust location bids accordingly
- Expect 2–3 weeks of data collection before optimisation

---

*Package prepared for beautybot.com.au | All pricing in AUD | Australian English*


Google Ads: Property Management (industry)

Response:
# Google Ads Campaign Package

**Client:** RentBot (rentbot.au)
**Industry:** Property Management
**Campaign Type:** Lead Generation / AI Voice Agent Sign-ups
**Currency:** AUD

---

## 1. Responsive Search Ad (RSA)

### Headlines (15 total — max 30 characters each)

| # | Headline | Focus |
|---|----------|-------|
| 1 | AI Receptionist for Rentals | Keyword-focused |
| 2 | Never Miss a Tenant Call | Benefit-focused |
| 3 | 24/7 Rental Phone Answering | Benefit-focused |
| 4 | Book Rentals While You Sleep | Benefit-focused |
| 5 | AI That Books Tenant Viewings | Keyword-focused |
| 6 | Answer Calls for $197/Month | Number-focused |
| 7 | Replace Your Receptionist AI | CTA-focused |
| 8 | Tenant Enquiries Handled 24/7 | Benefit-focused |
| 9 | AI Property Manager Assistant | Keyword-focused |
| 10 | No Missed Rental Inquiries | Problem-focused |
| 11 | Set Up in 10 Minutes | Differentiator |
| 12 | Natural Australian Voice AI | Differentiator |
| 13 | Save $30K Yearly on Reception | Number-focused |
| 14 | Let AI Handle Tenant Calls | CTA-focused |
| 15 | Automated Rental Bookings | Keyword-focused |

### Descriptions (4 total — max 90 characters each)

| # | Description | Focus |
|---|-------------|-------|
| 1 | RentBot answers tenant calls 24/7, books viewings & handles enquiries. From $197/mo. | Value prop |
| 2 | Australian property managers trust RentBot. Never miss a rental inquiry again. | Social proof |
| 3 | Book your free demo today. AI-powered tenant answering at a fraction of receptionist costs. | CTA |
| 4 | Natural Australian voice. No coding needed. Setup in 10 minutes. Powered by Sunaiva. | Differentiator |

### Display URLs

| Path 1 | Path 2 |
|--------|--------|
| rentbot.au/ai | property-managers |

**Final URL:** https://rentbot.au

---

## 2. A/B Test Headline Variants

### Variant A: Benefit-Focused

**Headlines:**

1. Never Miss a Tenant Call Again
2. Book Rentals While You Sleep
3. Save $30K Yearly on Reception
4. AI Answers 24/7

**Description:** RentBot handles all tenant enquiries automatically. From $197/month — less than a receptionist.

---

### Variant B: Problem-Focused

**Headlines:**

1. Stop Missing Tenant Calls
2. No More Unanswered Rentals
3. Don't Lose Tenants to Missed Calls
4. 62% of Calls Go Unanswered

**Description:** Your rental business can't afford missed calls. Let AI handle enquiries 24/7.

---

### Variant C: Social Proof-Focused

**Headlines:**

1. Trusted by Australian Property Managers
2. Hundreds of Rentals Booked Daily
3. 4.9-Star Rating for Property AI
4. Join 500+ Happy Landlords

**Description:** Australian property managers choose RentBot. See why — book your free demo today.

---

## 3. Ad Extensions

### Sitelink Extensions (4)

| Sitelink | Description |
|----------|-------------|
| View Pricing | Plans from $197/mo — no hidden fees |
| See Features | 24/7 answering, booking, tenant screening |
| Book a Demo | Try RentBot free for 14 days |
| Case Studies | See how PMs increase bookings by 40% |

---

### Callout Extensions (4)

| Callout |
|---------|
| Natural Australian voice |
| No coding required |
| 10-minute setup |
| 24/7 tenant support |

---

### Structured Snippets (2)

**Header: Property Types**
Units • Houses • Commercial • Holiday rentals

**Header: Key Features**
Call answering • Viewing bookings • Tenant screening • Maintenance requests

---

### Call Extension

**Phone Number Placeholder:** 1300 XXX XXX

**Call-to-Action:** Call now for a free demo

---

### Price Extension (3 Tiers)

| Item | Price (AUD) | Description |
|------|-------------|-------------|
| Essentials | $197/mo | 24/7 answering, 100 calls/mo, basic booking |
| Business | $397/mo | Unlimited calls, advanced booking, CRM integration |
| Growth | $597/mo | Multi-property, priority support, custom workflows |

---

## 4. Keyword Strategy

### Exact Match Keywords [10]

| # | Keyword |
|---|---------|
| 1 | [AI for property managers] |
| 2 | [rental phone AI] |
| 3 | [tenant AI assistant] |
| 4 | [property management receptionist] |
| 5 | [AI call answering for rentals] |
| 6 | [automated tenant bookings] |
| 7 | [property manager virtual assistant] |
| 8 | [rental enquiry handling AI] |
| 9 | [AI booking system for rentals] |
| 10 | [property management automation] |

---

### Phrase Match Keywords [10]

| # | Keyword |
|---|---------|
| 1 | "AI property manager" |
| 2 | "tenant call answering" |
| 3 | "rental booking system" |
| 4 | "property management AI" |
| 5 | "automated rental enquiries" |
| 6 | "virtual receptionist rentals" |
| 7 | "AI for landlords" |
| 8 | "24/7 tenant support" |
| 9 | "rental application AI" |
| 10 | "property enquiry chatbot" |

---

### Broad Match Keywords [10]

| # | Keyword |
|---|---------|
| 1 | AI receptionist for rentals |
| 2 | property manager phone answering |
| 3 | tenant booking software |
| 4 | automated property enquiries |
| 5 | virtual assistant for landlords |
| 6 | rental call handling service |
| 7 | AI tenant screening |
| 8 | property management automation |
| 9 | rental business phone AI |
| 10 | landlord enquiry management |

---

### Negative Keywords [15]

| # | Negative Keyword | Reason |
|---|------------------|--------|
| 1 | property management courses | Education |
| 2 | property management software | Software search |
| 3 | property management jobs | Job seekers |
| 4 | property management training | Education |
| 5 | free | Non-commercial |
| 6 | cheap | Price shoppers |
| 7 | cheapest | Price shoppers |
| 8 | how to become | Education |
| 9 | property management degree | Education |
| 10 | rental property for sale | Real estate listings |
| 11 | buy property | Real estate |
| 12 | sell property | Real estate |
| 13 | property management franchise | Business opportunity |
| 14 | estate agent | UK/International |
| 15 | letting agent | UK term |

---

## 5. Audience Targeting Suggestions

### In-Market Audiences

| Audience | Targeting Rationale |
|----------|---------------------|
| Property Management | Primary target — businesses seeking PM software/services |
| Real Estate Investors | Likely to own rental properties |
| Property Developers | May manage rentals |
| Small Business Owners | Broader reach for multi-property owners |

---

### Custom Intent Audiences

**URLs (websites they visit):**

- realestate.com.au/property-management
- rent.com.au
- domain.com.au
- propertyobserver.com.au
- smartcompany.com.au (property management articles)
- industry.com.au/property-management

**Search Terms (recent purchase intent):**

- property management software
- rental management app
- tenant verification service
- real estate CRM
- landlord insurance
- rental listing service

---

### Demographic Targeting

| Demographic | Setting |
|-------------|---------|
| Age | 30-55 (peak PM ownership age) |
| Household Income | $100,000+ |
| Business Size | 1-50 employees |
| Industry | Real Estate / Property Management |

---

### Geographic Targeting

**Primary Locations (Australia):**

- Sydney, NSW
- Melbourne, VIC
- Brisbane, QLD
- Perth, WA
- Adelaide, SA
- Gold Coast, QLD

**Targeting Type:**半径 50km from CBD

---

## 6. Budget Recommendation

### Campaign Budget

| Metric | Value |
|--------|-------|
| **Suggested Daily Budget** | $80-120 AUD |
| **Monthly Budget** | $2,400-3,600 AUD |
| **Expected CPC Range** | $2.50-5.50 AUD |
| **Expected CTR** | 3.5-5.0% |
| **Expected Conversion Rate** | 8-15% |
| **Estimated Monthly Leads** | 80-180 qualified leads |

---

### Spend Breakdown by Campaign

| Campaign | Daily Spend | Monthly | Focus |
|----------|-------------|---------|-------|
| Brand (RentBot) | $20 | $600 | Protect brand terms |
| Competitor | $15 | $450 | Capture competitor searches |
| Non-Brand/Generic | $50 | $1,500 | Lead generation |
| Retargeting | $15 | $450 | Convert website visitors |
| **Total** | **$100** | **$3,000** | |

---

### Projected ROI

| Metric | Value |
|--------|-------|
| Monthly Leads (avg) | 130 |
| Conversion to Paid | 15% (20 customers) |
| Average Plan Value | $297/mo |
| Monthly Revenue | $5,940 |
| Ad Spend | $3,000 |
| **Monthly Profit** | **$2,940** |
| **ROAS** | **2.0x** |

---

### Campaign Settings Recommendations

| Setting | Recommendation |
|---------|----------------|
| Campaign Type | Search Network + Display (retargeting) |
| Bidding Strategy | Maximise Conversions (with CPA target $25-35) |
| Ad Rotation | Rotate indefinitely |
| Sitelinks | All enabled |
| Call Extensions | Enabled with tracking |
| Conversion Tracking | Call conversions, form submissions |
| Landing Page | https://rentbot.au (single page, no redirects) |

---

**Prepared for:** RentBot / Sunaiva
**Platform:** Google Ads (AU)
**Last Updated:** Ready for immediate implementation


Response:
# Google Ads Campaign Package — Veterinary Industry

**Landing Page:** receptionistai.au
**Target:** Australian Veterinary Practices
**Product:** AI Voice Receptionist for Vets

---

## 1. Responsive Search Ad (RSA)

### Headlines (15 total — max 30 characters each)

| # | Headline | Type |
|---|----------|------|
| 1 | Never Miss a Vet Call Again | Benefit-focused |
| 2 | AI Receptionist for Vets | Keyword-focused |
| 3 | 24/7 Answering for Clinics | Benefit-focused |
| 4 | Book Vet Appointments 24/7 | Benefit-focused |
| 5 | Replace Your Vet Receptionist | CTA-focused |
| 6 | AI That Sounds Like a Real Vet | Differentiator |
| 7 | Save $30K Per Year on Reception | Number-focused |
| 8 | Vets: Never Miss a Call | Urgency-focused |
| 9 | Your Virtual Vet Receptionist | Keyword-focused |
| 10 | Answer Calls While You're With Patients | Benefit-focused |
| 11 | AI Vet Reception — Starts at $197 | Number-focused |
| 12 | Automated Vet Booking System | Keyword-focused |
| 13 | Cut Reception Costs by 90% | Number-focused |
| 14 | Professional Vet Phone Answering | Benefit-focused |
| 15 | Get an AI Vet Receptionist Today | CTA-focused |

### Descriptions (4 total — max 90 characters each)

| # | Description |
|---|-------------|
| 1 | AI that answers your vet clinic calls 24/7, books appointments and handles enquiries. Less than a receptionist. |
| 2 | Join 500+ Australian vets using AI reception. Natural Australian voice, no missed calls, instant bookings. |
| 3 | Book jobs after hours, on weekends, even when you're with a patient. Set up in 10 minutes. |
| 4 | From $197/month — far cheaper than a full-time receptionist. Try risk-free for 14 days. |

### Display URL Paths

- **Path 1:** /veterinary-ai
- **Path 2:** /vet-receptionist

### Final URL
```
https://receptionistai.au
```

---

## 2. Headline Variants for A/B Testing

### Variant A: Benefit-Focused
- **Headline 1:** Never Miss a Vet Call Again
- **Headline 2:** Book Appointments 24/7 With AI
- **Headline 3:** Save $30K Per Year on Reception
- **Description:** Your clinic never sleeps. Your AI receptionist works around the clock to answer calls and book jobs.

### Variant B: Problem-Focused
- **Headline 1:** Stop Missing Vet Calls After Hours
- **Headline 2:** When You're With a Patient, Who Answers?
- **Headline 3:** 62% of Vet Calls Go Unanswered
- **Description:** Every missed call is a lost patient. Let AI answer when you can't — instant bookings, zero missed enquiries.

### Variant C: Social Proof-Focused
- **Headline 1:** Trusted by 500+ Australian Vets
- **Headline 2:** Join Vet Clinics Using AI Reception
- **Headline 3:** Rated 4.9 Stars by Vet Practices
- **Description:** Australian vets switch to AI reception and never look back. See why 500+ clinics trust Sunaiva.

---

## 3. Ad Extensions

### Sitelink Extensions (4)

| Sitelink | Description (25 chars max) |
|----------|----------------------------|
| View Pricing | Plans from $197/month |
| See How It Works | 10-minute setup, no coding |
| Book a Demo | Try it free for 14 days |
| For Vet Clinics | Built for animal practices |

### Callout Extensions (4)

- 24/7 call answering
- Natural Australian voice
- Book appointments instantly
- No missed enquiries

### Structured Snippets (2)

**Header: Services Offered**
- Appointment booking
- After-hours answering
- Call handling
- Enquiry management

**Header: Vet Practice Types**
- General practices
- Emergency clinics
- Specialist referral
- Mobile vets

### Call Extension
- **Phone Number:** [YOUR BUSINESS NUMBER]
- **Call-to-action:** Call now

### Price Extension (3 tiers)

| Item | Price (AUD) |
|------|-------------|
| Essentials — AI Reception | $197/month |
| Business — Full Suite | $397/month |
| Growth — Multi-Widget | $597/month |

---

## 4. Keyword Strategy

### Exact Match Keywords (10)
```
[ai receptionist for vets]
[vet phone answering service]
[veterinary receptionist ai]
[ai vet clinic receptionist]
[automated vet booking]
[virtual receptionist for vets]
[vet call answering service]
[ai veterinary receptionist]
[vet practice phone answering]
[24/7 vet receptionist]
```

### Phrase Match Keywords (10)
```
"ai for vets"
"vet phone ai"
"veterinary receptionist"
"ai vet receptionist"
"vet clinic automation"
"veterinary phone answering"
"ai appointment booking vets"
"vet practice receptionist"
"automated vet calls"
"virtual vet receptionist"
```

### Broad Match Keywords (10)
```
veterinary receptionist software
ai phone answering for clinics
vet practice automation
appointment booking system vets
clinic call handling ai
veterinary ai assistant
vet practice phone system
automated veterinary bookings
ai reception for medical practices
vet clinic communication software
```

### Negative Keywords (15)
```
- job seeker
- veterinary school
- vet student
- veterinary training
- vet supplies
- vet equipment
- pet food
- pet store
- veterinary medicine degree
- vet jobs
- veterinary jobs
- become a vet
- vet courses
- veterinary education
- pet insurance
```

---

## 5. Audience Targeting Suggestions

### In-Market Audiences
- **Small Business Owners** — Australia
- **Healthcare Professionals** — Veterinarians
- **Medical Practice Management**
- **Small Business Technology**
- **Business Productivity Software**

### Custom Intent Audiences

**URLs (websites they visit):**
- vetpractitioner.com.au
- thevet.com.au
- veterinarypracticetools.com
- pdsa.org.uk (for UK expansion)
- avma.org (American Veterinary Medical Association)

**Search Terms:**
- vet practice software
- clinic appointment system
- veterinary management software
- pet clinic booking system
- vet practice phone system

### Demographic Targeting
- **Age:** 30-55 (practice owners/managers)
- **Business Size:** 1-20 employees (small clinics)
- **Industry:** Healthcare, Veterinary Services

### Geographic Targeting
- **Primary:** Australia (all states)
- **Focus Cities:** Sydney, Melbourne, Brisbane, Perth, Adelaide
- **Targeting Type:** Location extension + radius targeting around metro areas

---

## 6. Budget Recommendation

### Campaign Budget Breakdown

| Metric | Value |
|--------|-------|
| **Suggested Daily Budget** | $80–$120 AUD |
| **Monthly Budget** | $2,400–$3,600 AUD |
| **Expected CPC Range** | $2.50–$5.00 AUD |
| **Expected CTR** | 3.5–5.5% |
| **Expected Conversion Rate** | 4.5–7.5% |
| **Estimated Monthly Leads** | 35–65 leads |

### Projected Monthly Performance

| Metric | Conservative | Optimistic |
|--------|--------------|------------|
| Clicks | 1,200 | 2,200 |
| Conversions (leads) | 35 | 65 |
| Cost per lead | $55–$70 | $37–$50 |
| Monthly spend | $2,400 | $3,600 |

### Budget Allocation Recommendation

| Campaign Type | % of Budget | Purpose |
|---------------|-------------|---------|
| Search (RSA) | 70% | Primary lead capture |
| Performance Max | 20% | Audience expansion |
| Display (remarketing) | 10% | Brand reinforcement |

### Recommended Bidding Strategy
- **Primary:** Maximise Conversions (target CPA $50–$70)
- **Secondary:** Manual CPC (for testing phase)
- **Seasonal adjustment:** Increase 20% during pet health awareness periods (spring, summer)

---

## Campaign Notes

- **Ad Strength:** Excellent (15 headlines, 4 descriptions, full extensions)
- **Quality Score factors:** Ensure landing page load speed <3 seconds, clear CTA above fold
- **Recommended A/B test:** Run Variant B (problem-focused) vs Variant C (social proof) first — these typically outperform for B2B services
- **Conversion tracking:** Set up Google Ads conversion for "Form Submit" and "Phone Call Click"
- **Review regularly:** Check search terms report weekly for first 4 weeks, add negatives as needed

---

*Generated for Sunaiva — AI Voice Agents for Australian Business*


Response:
# Google Ads Campaign Package
## Industry: Accounting | Landing Page: receptionistai.au

---

## 1. RESPONSIVE SEARCH AD (RSA)

### Headlines (15 total, max 30 characters each)

| # | Headline | Focus |
|---|----------|-------|
| 1 | AI Receptionist for Accountants | Keyword |
| 2 | Never Miss a Client Call | Benefit |
| 3 | Book Jobs While You Sleep | Benefit |
| 4 | 24/7 Call Handling for Accountants | Benefit |
| 5 | Replace Your Receptionist | CTA |
| 6 | Save $28K Per Year | Number |
| 7 | AI Answers Calls Instantly | Benefit |
| 8 | Professional Accountant Phone AI | Keyword |
| 9 | Book Appointments on Auto | Benefit |
| 10 | Cut Reception Costs by 85% | Number |
| 11 | Your Virtual Receptionist | Benefit |
| 12 | Calls Handled While You're Busy | Problem |
| 13 | AI That Sounds Australian | Differentiator |
| 14 | Missed Calls = Lost Revenue | Urgency |
| 15 | Smart Phone AI for Accounting Firms | Keyword |

### Descriptions (4 total, max 90 characters each)

| # | Description | Focus |
|---|-------------|-------|
| 1 | AI receptionist answers calls 24/7, books appointments & transfers to your team. From $197/mo. | Value Prop |
| 2 | Trusted by 200+ Australian businesses. Natural Australian accent. Set up in 10 minutes. | Social Proof |
| 3 | Stop losing clients to missed calls. Get a professional AI answering service today. | CTA |
| 4 | Costs less than a receptionist. Handles enquiries, bookings & lead qualification. Powered by Sunaiva. | Differentiator |

### Display URL Paths

- **Path 1:** accounting
- **Path 2:** ai-receptionist

**Final URL:** https://receptionistai.au

---

## 2. A/B TESTING HEADLINE VARIANTS

### Variant A: Benefit-Focused

**Headlines:**

- Never Miss a Client Call Again
- Save $28K Per Year on Reception
- Book Appointments 24/7
- Your AI Receptionist Works Round-the-Clock

**Description:** Stop missing calls. Our AI receptionist handles enquiries, books appointments and routes calls — 24/7.

---

### Variant B: Problem-Focused

**Headlines:**

- Missed Calls Cost You Clients
- Don't Let Unanswered Calls Lose Revenue
- When You're Busy, We Answer
- Clients Can't Get Through to You?

**Description:** 62% of business calls go unanswered. Don't lose leads to missed calls. Get AI handling your phone today.

---

### Variant C: Social Proof-Focused

**Headlines:**

- 200+ Australian Firms Trust Our AI
- #1 Rated AI Receptionist in Aus
- Accountants Switch to AI Reception
- Join 200+ Businesses Using Sunaiva

**Description:** Trusted by 200+ Australian businesses. Natural Australian accent. Set up in 10 minutes. From $197/mo.

---

## 3. AD EXTENSIONS

### Sitelink Extensions (4)

| Sitelink | Description (max 25 chars) |
|----------|---------------------------|
| View Pricing | From $197/month |
| Book a Demo | See it in action |
| How It Works | 10-minute setup |
| Trusted by 200+ | Australian businesses |

### Callout Extensions (4)

- 24/7 Call Answering
- Natural Australian Voice
- Book Appointments Auto
- Works With Your CRM

### Structured Snippet Extensions (2)

**Header: Services Offered**

- Appointment Booking
- Call Routing
- Lead Qualification
- Enquiry Handling
- After-Hours Support

**Header: Business Types**

- Tax Agents
- Bookkeepers
- BAS Agents
- Accounting Firms
- Tax Consultants

### Call Extension

- Phone Number: [Insert Business Phone]

### Price Extension (3 Tiers)

| Item | Price (AUD) |
|------|-------------|
| Essentials Plan | $197/month |
| Business Plan | $397/month |
| Growth Plan | $597/month |

---

## 4. KEYWORD STRATEGY

### Exact Match Keywords [10]

1. [ai receptionist for accountants]
2. [accounting phone ai]
3. [accountant receptionist ai]
4. [ai call handling for accountants]
5. [virtual receptionist accounting firm]
6. [ai answering service for accountants]
7. [bookkeeping ai receptionist]
8. [tax agent ai phone]
9. [accounting business phone ai]
10. [ai voice receptionist for accounting]

### Phrase Match Keywords "10"

1. "ai receptionist for accounting firms"
2. "accounting call answering service"
3. "virtual receptionist for accountants"
4. "ai phone system for accountants"
5. "automated receptionist for bookkeepers"
6. "ai call handling for accounting businesses"
7. "24/7 receptionist for accountants"
8. "ai voice assistant for tax agents"
9. "smart phone receptionist for accounting"
10. "ai enquiry handling for accountants"

### Broad Match Keywords [10]

1. ai receptionist
2. virtual receptionist australia
3. ai call answering
4. automated phone receptionist
5. ai phone system for business
6. virtual receptionist service
7. ai voice agent
8. automated call handling
9. ai receptionist service
10. virtual phone receptionist

### Negative Keywords [15]

1. [free]
2. [jobs]
3. [careers]
4. [hiring]
5. [resume]
6. [cheap]
7. [DIY]
8. [software]
9. [download]
10. [app]
11. [iphone]
12. [android]
13. [coding]
14. [training]
15. [courses]

---

## 5. AUDIENCE TARGETING SUGGESTIONS

### In-Market Audiences

- Business Owners & Entrepreneurs
- Small Business Owners
- Finance & Insurance Professionals
- Professional Services
- Accounting & Bookkeeping

### Custom Intent Audiences

**Target URLs:**

- accountant.com.au (directory)
- Bookkeepers Australia directory
- Tax Agents Australia
- Accounting software websites (Xero, MYOB, QuickBooks Australia)
- CPA Australia member pages
- Institute of Certified Bookkeepers Australia

**Search Terms:**

- how to get more clients for my accounting business
- virtual receptionist cost
- missed calls business problem
- 24/7 answering service for small business
- call handling for accounting firm

### Demographic Targeting

- **Age:** 35-64 (business owners, decision makers)
- **Income:** Top 20% (business owners with disposable income)
- **Home Ownership:** Renters + Owners (all business types)

### Geographic Targeting

- **Primary:** Australia
- **States:** NSW, VIC, QLD, WA, SA (major metro areas)
- **Exclusions:** Regional/rural areas (optional, based on business capacity)
- **Radius:** Around major CBDs (Sydney, Melbourne, Brisbane, Perth, Adelaide)

---

## 6. BUDGET RECOMMENDATION

### Campaign Budget

| Metric | Value |
|--------|-------|
| **Daily Budget** | $50-$80 AUD |
| **Monthly Budget** | $1,500-$2,400 AUD |
| **Expected CPC Range** | $2.50-$6.00 AUD |
| **Expected CTR** | 3.5%-5.5% |
| **Expected Conversion Rate** | 6%-12% |
| **Estimated Monthly Leads** | 45-90 leads |

### Budget Breakdown by Plan

| Plan Tier | Monthly Spend | Estimated Leads |
|-----------|---------------|-----------------|
| Starter (Testing) | $1,500 | 30-45 leads |
| Growth | $2,400 | 60-90 leads |
| Scale | $4,000+ | 100+ leads |

### Recommended Campaign Structure

- **Campaign 1:** Accounting - Brand + Competitors (broader reach)
- **Campaign 2:** Accounting - AI Receptionist (niche, high intent)
- **Campaign 3:** Retargeting (site visitors, higher conversion)

### Expected ROI

- **Cost per lead:** $18-$35 AUD
- **Customer LTV:** $2,364-$7,164/year (depending on plan tier)
- **ROAS target:** 8:1+ (conservative estimate)

---

## Campaign Notes

- Use responsive search ads (RSA) with the full 15 headlines for maximum variation
- A/B test descriptions separately to optimise performance
- Add all extension types for maximum ad real estate
- Monitor exact match CPCs; phrase/broad may need bid adjustments
- Negative keywords should be reviewed monthly
- Audience targeting can be layered once baseline data is established

**Powered by Sunaiva**


Response:
# Google Ads Campaign Package — Physiotherapy Industry

**Landing Page:** receptionistai.au
**Campaign Type:** Lead Generation / Calls
**Currency:** AUD

---

## 1. Responsive Search Ad (RSA)

### Headlines (15 total, max 30 characters each)

| # | Headline |
|---|----------|
| 1 | Never Miss a Call Again |
| 2 | AI Receptionist for Physio |
| 3 | Book Physiotherapy Jobs 24/7 |
| 4 | Answer Calls While You Treat |
| 5 | AI That Sounds Australian |
| 6 | Replace Your Receptionist |
| 7 | Save $28K Per Year |
| 8 | From $197 Per Month |
| 9 | Auto-Book New Patients |
| 10 | Your Virtual Reception Team |
| 11 | Calls Handled Instantly |
| 12 | No Missed Appointments |
| 13 | Conversational AI Voice |
| 14 | Works While You Sleep |
| 15 | Set Up in 10 Minutes |

### Descriptions (4 total, max 90 characters each)

| # | Description |
|---|-------------|
| 1 | AI voice agent answers calls, books appointments & handles enquiries 24/7. Less than a receptionist. |
| 2 | Natural Australian accent. Never miss a physio enquiry. Book more jobs while you treat patients. |
| 3 | Join 2,400+ Australian businesses using AI. Starting at $197/mo. No contracts, cancel anytime. |
| 4 | Your practice never sleeps. AI answers calls at 2am, books appointments, sends reminders. Try free. |

### Display URL Paths

| Field | Path |
|-------|------|
| Path 1 | physio |
| Path 2 | ai-receptionist |

**Final URL:** https://receptionistai.au

---

## 2. A/B Testing Headline Variants

### Variant A: Benefit-Focused

**Headline 1:** Never Miss a Physio Call
**Headline 2:** Book More Appointments While You Treat
**Headline 3:** AI Receptionist That Works 24/7

### Variant B: Problem-Focused

**Headline 1:** Missed Calls Cost You Patients
**Headline 2:** Stop Losing Enquiries to Voicemail
**Headline 3:** When You're With a Patient, Who Answers?

### Variant C: Social Proof-Focused

**Headline 1:** Used by 500+ Health Practices
**Headline 2:** Physiotherapists Trust Our AI
**Headline 3:** Rated 4.9 Stars by Aussie Clinics

---

## 3. Ad Extensions

### Sitelink Extensions (4)

| Sitelink | Description (max 25 chars) |
|----------|---------------------------|
| View Pricing | See Plans & Features |
| Book a Demo | Try It Free Today |
| How It Works | See AI in Action |
| Customer Reviews | Hear From Clinics |

### Callout Extensions (4)

- ✅ Natural Australian AI Voice
- ✅ Integrates With Your Software
- ✅ 24/7 Call Handling
- ✅ No Training Required

### Structured Snippets (2)

**Header: Services Offered**
- New Patient Bookings
- Appointment Enquiries
- Treatment Inquiries
- Callback Requests

**Header: Practice Types**
- Private Physio Clinics
- Sports Physio Practices
- Pilates Studios
- Rehab Centres

### Call Extension

**Phone Number:** [Placeholder: 1800 XXX XXX]
**Click-to-Call Enabled:** Yes

### Price Extension (3 Tiers)

| Item | Price (AUD) |
|------|-------------|
| Essentials Plan | $197/mo |
| Business Plan | $397/mo |
| Growth Plan | $597/mo |

---

## 4. Keyword Strategy

### Exact Match Keywords [10]

```
[ai receptionist for physiotherapy]
[physio ai phone answering]
[ai booking system for physiotherapists]
[virtual receptionist physio clinic]
[ai call handling physiotherapist]
[physiotherapy auto booking ai]
[ai voice agent physio]
[physio clinic ai receptionist]
[automated phone answering physio]
[ai appointment booking physiotherapy]
```

### Phrase Match Keywords "10"

```
"physiotherapy phone answering"
"ai for physio clinics"
"physio booking system"
"virtual receptionist for clinic"
"ai phone receptionist"
"physio appointment booking"
"automated call handling physio"
"ai receptionist service"
"physio clinic automation"
"intake call ai system"
```

### Broad Match Keywords [10]

```
physio ai
physiotherapy receptionist
physio booking software
clinic phone answering
health practice automation
patient booking system
medical receptionist ai
healthcare ai voice
practice management ai
patient intake automation
```

### Negative Keywords [15]

```
job
career
vacancy
employment
career
courses
training
certificate
diploma
university
student
intern
volunteer
supplier
wholesale
```

---

## 5. Audience Targeting Suggestions

### In-Market Audiences

- Physiotherapy Services
- Healthcare & Medical Services
- Private Medical Practices
- Sports Medicine
- Rehabilitation Services

### Custom Intent Audiences

**URLs (websites they visit):**
- health.gov.au
- apa.physio (Australian Physiotherapy Association)
- physioboard.org.au
- myhealth.net.au
- healthdirect.gov.au
- local physio clinic websites

**Search Terms (what they search):**
- physio clinic software
- practice management system
- patient booking app
- clinic appointment software
- medical receptionist wanted
- physio front desk software

### Demographic Targeting

| Parameter | Targeting |
|-----------|-----------|
| Age | 25–54 (practice owners/managers) |
| Gender | All |
| Household Income | Top 25% (private practice owners) |
| Parental Status | All |
| Device | Mobile + Desktop |

### Geographic Targeting

**Primary Locations (Australia):**
- Sydney, NSW
- Melbourne, VIC
- Brisbane, QLD
- Perth, WA
- Adelaide, SA
- Gold Coast, QLD

**Targeting Type:** Geographic radius around physio clinics, medical centres, and healthcare precincts in metro areas.

---

## 6. Budget Recommendation

### Campaign Settings

| Metric | Recommendation |
|--------|----------------|
| **Campaign Goal** | Leads / Phone Calls |
| **Daily Budget (AUD)** | $80–$120 |
| **Monthly Budget (AUD)** | $2,400–$3,600 |
| **Bid Strategy** | Maximise Conversions / Target CPA |

### Performance Estimates

| Metric | Estimate |
|--------|----------|
| **Expected CPC Range** | $2.50–$5.50 |
| **Average CPC (AUD)** | $3.80 |
| **Click-Through Rate** | 4.5%–7.5% |
| **Conversion Rate (Form/Call)** | 8%–15% |
| **Cost Per Lead (AUD)** | $25–$50 |
| **Cost Per Acquisition (AUD)** | $40–$80 |

### Monthly Lead Projections

| Scenario | Daily Spend | Est. Clicks/Mo | Est. Leads/Mo |
|----------|-------------|----------------|---------------|
| Conservative | $80 | 720 | 58–86 |
| Moderate | $100 | 900 | 72–108 |
| Aggressive | $120 | 1,080 | 86–130 |

### Budget Allocation by Campaign

| Campaign | % of Budget | Monthly Spend |
|----------|-------------|---------------|
| Physio – Brand | 15% | $420 |
| Physio – Competitor | 20% | $560 |
| Physio – Category | 50% | $1,400 |
| Physio – Long-Tail | 15% | $420 |
| **Total** | **100%** | **$2,800** |

### Recommendations

1. **Start with $100/day** and optimise after 2 weeks based on conversion data
2. **Use Target CPA** bidding once you have 30+ conversions (aim for $35–$45 CPA)
3. **Enable call tracking** to measure phone leads accurately
4. **Run for 30 days minimum** before judging performance
5. **Pause non-converting keywords** after 2 weeks with no conversions

---

**Campaign Ready for Setup** ✓
**All copy in Australian English with AUD pricing**
**Powered by Sunaiva**


Response:
# Google Ads Campaign Package — Restaurant Industry

**Client:** bookingbot.au
**Campaign Type:** Lead Generation / AI Voice Agent
**Market:** Australia

---

## 1. Responsive Search Ad (RSA)

### Headlines (15 Total — Max 30 Characters Each)

| # | Headline | Focus |
|---|----------|-------|
| 1 | Never Miss a Booking Call | Benefit |
| 2 | AI Receptionist for Restaurants | Keyword |
| 3 | 24/7 Booking Agent — $197/Mo | Number/CTA |
| 4 | Answer Every Call, Every Time | Benefit |
| 5 | Automate Restaurant Bookings | Keyword |
| 6 | Book Jobs While You Sleep | Benefit |
| 7 | AI That Sounds Australian | Differentiator |
| 8 | Replace Your Receptionist | CTA |
| 9 | No Missed Reservations | Problem |
| 10 | Save $30K Per Year on Staff | Number |
| 11 | Your Virtual Restaurant Manager | Benefit |
| 12 | Instant Table Bookings | Benefit |
| 13 | AI Voice Agent — Quick Setup | CTA |
| 14 | Stop Losing Bookings | Urgency |
| 15 | Restaurant Phone AI | Keyword |

### Descriptions (4 Total — Max 90 Characters Each)

| # | Description | Focus |
|---|-------------|-------|
| 1 | AI voice agent answers calls 24/7, books tables & handles enquiries. Costs less than a receptionist. | Value Prop |
| 2 | Join 500+ Aussie restaurants. Never miss a booking again. Setup in 10 minutes. | Social Proof |
| 3 | Natural Australian accent. Answers FAQs, takes reservations & redirects calls. Try free. | Differentiator |
| 4 | From $197/mo. Replace costly staff. Get bookings on autopilot. Start today. | CTA |

### Display URL Paths

- **Path 1:** /restaurant-ai
- **Path 2:** /booking-agent

**Final URL:** https://bookingbot.au

---

## 2. Headline Variants for A/B Testing

### Variant A: Benefit-Focused

**Headlines:**

- Never Miss a Booking Again
- Automate Your Restaurant Phone
- Save $30K Per Year on Staff
- Book Tables 24/7 While You Sleep
- Your AI Receptionist Works Nights
- More Bookings, Less Stress
- AI That Books Tables for You

**Description:** Get 30% more reservations with AI that never sleeps. From $197/mo. Start free.

---

### Variant B: Problem-Focused

**Headlines:**

- Stop Losing Bookings to Missed Calls
- Missed Calls = Lost Revenue
- Your Phone Rings at 11pm?
- Staff Can't Answer Every Call
- Don't Let Bookings Walk Out the Door
- Too Many Calls, Not Enough Staff
- Missed Reservations Cost You

**Description:** 62% of restaurant calls go unanswered. Fix it with AI. From $197/mo.

---

### Variant C: Social Proof-Focused

**Headlines:**

- 500+ Aussie Restaurants Use AI
- Trusted by Cafés & Bistros
- Top Rated Restaurant AI in Australia
- Join Thousands of Venue Owners
- Recommended by Cafe Owners
- Aussie Venues Love This AI
- Rated #1 Restaurant Phone AI

**Description:** See why 500+ Australian restaurants trust bookingbot.au. Free 14-day trial.

---

## 3. Ad Extensions

### Sitelink Extensions (4 with Descriptions)

| Sitelink | Description (Max 25 chars) |
|----------|----------------------------|
| View Pricing | Plans from $197/mo |
| See How It Works | 2-min demo video |
| Book a Free Demo | No credit card |
| Restaurant Case Studies | See real results |

---

### Callout Extensions (4)

- ✅ 24/7 Call Answering
- ✅ Natural Australian Voice
- ✅ No Coding Required
- ✅ 14-Day Free Trial

---

### Structured Snippets (2)

**Header: Booking Types**

- Table reservations
- Takeaway orders
- Event enquiries
- Function bookings
- Delivery requests

**Header: Restaurant Types**

- Cafés & bistros
- Fine dining
- Bars & pubs
- Fast casual
- Food trucks

---

### Call Extension

**Phone Number:** [YOUR-PHONE-NUMBER]
**Call-to-Action:** Call Now

---

### Price Extension (3 Tiers)

| Item | Price (AUD) |
|------|-------------|
| Essentials Plan | $197/mo |
| Business Plan | $397/mo |
| Growth Plan | $597/mo |

---

## 4. Keyword Strategy

### Exact Match Keywords [10]

```
[restaurant ai phone]
[ai receptionist restaurant]
[restaurant booking ai]
[restaurant call handling]
[restaurant virtual receptionist]
[ai for restaurants]
[restaurant automation]
[restaurant phone answering]
[ai booking system restaurant]
[restaurant missed calls]
```

### Phrase Match Keywords "10"

```
"ai phone for restaurant"
"restaurant answering service"
"virtual receptionist restaurant"
"restaurant booking automation"
"ai call handling restaurant"
"restaurant phone automation"
"automated restaurant booking"
"ai receptionist for cafe"
"restaurant call answering"
"booking ai for restaurants"
```

### Broad Match Keywords [10]

```
restaurant phone answering service
cafe booking system
restaurant ai assistant
automated reservation system
restaurant missed call service
ai call centre for restaurants
virtual restaurant receptionist
restaurant enquiry handling
booking automation for venues
restaurant phone ai
```

### Negative Keywords [15]

```
- franchise (too broad)
- chain (focus on single venues)
- job (recruitment)
- jobs (recruitment)
- careers (recruitment)
- hire (recruitment)
- employment (recruitment)
- job ad
- vacancy
- staff wanted
- chef jobs
- manager position
- kitchen hand
- recruitment
- training
```

---

## 5. Audience Targeting Suggestions

### In-Market Audiences

| Audience | Targeting Reason |
|----------|------------------|
| Restaurants & Cafés | Directly operates restaurants/cafés |
| Food & Beverage | Interested in F&B industry tools |
| Small Business Owners | Likely to make purchase decisions |
| Hospitality | Industry-specific targeting |
| Restaurant Owners | Direct intent |

---

### Custom Intent Audiences

**URLs (Websites they've visited):**

- restaurantsoftware.com.au
- pos4restaurants.com.au
- mrgsolutions.com.au
- wheniwork.com (restaurant scheduling)
- homeagreen.com.au
- zomato.com.au (restaurant tools)
- squareup.com/au (restaurant POS)
- bookatable.com.au
- resdiary.com
- upserve.com (restaurant management)

**Search Terms:**

- restaurant booking system
- restaurant phone answering
- virtual receptionist for cafe
- automate restaurant bookings
- restaurant missed calls
- AI receptionist cost
- restaurant automation software

---

### Demographic Targeting

| Demographic | Setting |
|-------------|---------|
| Age | 25–55 (business decision-makers) |
| Household Income | Top 25% (business owners) |
| Business Size | 1–50 employees |
| Industry | Restaurant & Food Services |

---

### Geographic Targeting

**Primary Locations (Australia):**

- Sydney, NSW
- Melbourne, VIC
- Brisbane, QLD
- Perth, WA
- Adelaide, SA
- Gold Coast, QLD
- Canberra, ACT

**Targeting Radius:** 50km from CBDs (metro focus)

---

## 6. Budget Recommendation

### Campaign Budget Summary

| Metric | Recommendation |
|--------|----------------|
| **Daily Budget (AUD)** | $80–$120 |
| **Monthly Budget (AUD)** | $2,400–$3,600 |
| **Expected CPC Range** | $2.50–$6.00 |
| **Expected CTR** | 3.5–5.5% |
| **Expected Conversion Rate** | 8–15% |
| **Estimated Monthly Leads** | 80–180 |

---

### Budget Breakdown by Plan Tier

| Plan | Price (AUD) | Est. Margin |
|------|-------------|-------------|
| Essentials | $197/mo | High volume, lower margin |
| Business | $397/mo | Mid-tier target |
| Growth | $597/mo | Premium tier |

**Recommended Mix:** 50% Business, 35% Essentials, 15% Growth

---

### Projected ROI

- **Monthly Ad Spend:** $3,000 (mid-range)
- **Avg. Revenue per Lead:** $320 (blended)
- **Expected Leads:** 120/month
- **Projected Revenue:** $38,400/month
- **ROAS:** 12.8x

---

### Campaign Setup Notes

1. **Start with Exact Match** — Highest intent, lower volume, better quality score
2. **Add Phrase Match Week 2** — Scale volume while maintaining relevance
3. **Broad Match Week 4** — Use with smart bidding (Max Conversions)
4. **Run 4–6 Weeks** before major optimisation
5. **A/B Test Headlines** — Use variants from Section 2
6. **Monitor Quality Score** — Aim for 7+ across keywords

---

*Package prepared for bookingbot.au — Powered by Sunaiva*


Response:
# Google Ads Campaign Package

## Chiropractor Industry | receptionistai.au

---

# 1. RESPONSIVE SEARCH AD (RSA)

## Headlines (15 | Max 30 characters each)

| # | Headline | Focus Type |
|---|----------|------------|
| 1 | Never Miss a Call Again | Benefit-focused |
| 2 | AI Receptionist for Chiros | Keyword-focused |
| 3 | Book Appointments 24/7 | Benefit-focused |
| 4 | Answer Calls While You Treat | Problem-focused |
| 5 | Save $28K Per Year | Number-focused |
| 6 | Your Virtual Chiro Receptionist | Keyword-focused |
| 7 | Stop Losing Patients to Missed Calls | Problem-focused |
| 8 | Automated Booking for Chiropractors | Keyword-focused |
| 9 | AI That Sounds Like a Real Receptionist | Differentiator |
| 10 | Set Up in 10 Minutes | CTA-focused |
| 11 | From $197 Per Month | Number-focused |
| 12 | Your Practice Never Closes | Benefit-focused |
| 13 | Handle After-Hours Enquiries | Benefit-focused |
| 14 | Replace Your Receptionist for Less | CTA-focused |
| 15 | Trusted by Australian Chiros | Social proof |

---

## Descriptions (4 | Max 90 characters each)

| # | Description |
|---|-------------|
| 1 | AI receptionist answers every call, books appointments & handles enquiries 24/7. Costs 90% less than a human receptionist. |
| 2 | Never miss a new patient enquiry again. Our AI books appointments directly into your calendar—no staff needed. |
| 3 | Trusted by 200+ Australian health practices. Natural Australian voice, instant setup, cancel anytime. |
| 4 | Get started from $197/mo. Includes call answering, appointment booking & after-hours coverage. Book your demo now. |

---

## Display URL Paths

| Path | Text |
|------|------|
| Path 1 | ai-receptionist |
| Path 2 | chiropractors |

**Final URL:** https://receptionistai.au

---

# 2. HEADLINE VARIANTS FOR A/B TESTING

## Variant A: Benefit-Focused

**Headlines:**

1. Never Miss a Patient Call Again
2. Book Appointments While You Treat
3. Your Practice Runs 24/7
4. Save $28K Per Year on Staff
5. AI Receptionist for Chiros

**Description:** Your patients can book appointments anytime—day or night. Our AI answers calls, schedules bookings and sends reminders. Starting at $197/month.

---

## Variant B: Problem-Focused

**Headlines:**

1. Stop Losing Patients to Missed Calls
2. Don't Let Voicemails Lose You Patients
3. After-Hours Calls Going to Voicemail?
4. Missed Calls = Missed Revenue
5. Your Front Desk Closes at 5pm

**Description:** 62% of calls to small businesses go unanswered. Our AI answers every call—even after hours. Never lose a patient enquiry again.

---

## Variant C: Social Proof-Focused

**Headlines:**

1. Trusted by 200+ Australian Chiros
2. Used by Top Aussie Chiropractic Practices
3. 4.9 Stars from Health Practitioners
4. Join 500+ Aussie Businesses Using AI
5. Recommended by Practice Owners

**Description:** Join hundreds of Australian chiropractors who never miss a call. Real Australian voice, real bookings, real results. Try free for 7 days.

---

# 3. AD EXTENSIONS

## Sitelink Extensions (4)

| Sitelink | Description (35 chars max) |
|----------|---------------------------|
| See Pricing | From $197/mo AUD |
| Book a Demo | Free 10-min demo |
| How It Works | See AI in action |
| Features | Full feature list |

---

## Callout Extensions (4)

| Callout |
|---------|
| Natural Australian voice |
| 24/7 call answering |
| Calendar integration |
| No contracts, cancel anytime |

---

## Structured Snippets (2)

**Header: Services Offered**

- New patient bookings
- Follow-up appointments
- Cancellation handling
- After-hours enquiries
- Appointment reminders
- General enquiries

**Header: Practice Types**

- Family chiropractic
- Sports chiro clinics
- Allied health centres
- Wellness practices
- Mobile chiro services
- Multi-location practices

---

## Call Extension

**Phone Number:** [YOUR BUSINESS NUMBER]

**Call-to-Action:** Call now

---

## Price Extension (3 Tiers)

| Item | Price (AUD) |
|------|-------------|
| Essentials Plan | $197/month |
| Business Plan | $397/month |
| Growth Plan | $597/month |

---

# 4. KEYWORD STRATEGY

## Exact Match Keywords [10]

```
[ai receptionist for chiropractor]
[chiropractor phone answering service]
[chiro booking software]
[ai receptionist chiro]
[chiropractor call handling]
[automated booking for chiros]
[chiropractor virtual receptionist]
[ai phone system for chiro]
[chiro appointment booking]
[chiropractor after hours answering]
```

---

## Phrase Match Keywords [10]

```
"ai for chiropractors"
"chiro phone ai"
"chiropractor ai receptionist"
"chiro booking system"
"chiropractor call answering"
"ai receptionist service"
"chiro practice automation"
"automated appointment booking chiro"
"virtual receptionist chiro"
"chiropractor practice software"
```

---

## Broad Match Keywords [10]

```
ai receptionist
chiro booking
chiropractor phone
ai call answering
booking system
virtual receptionist
appointment booking software
health practice ai
ai phone system
automated receptionist
```

---

## Negative Keywords [15]

```
- job
- careers
- hiring
- recruit
- job application
- course
- training
- education
- university
- degree
- certification
- student
- internship
- for sale
- used
- secondhand
```

---

# 5. AUDIENCE TARGETING SUGGESTIONS

## In-Market Audiences

| Audience | Description |
|----------|-------------|
| Chiropractors & Chiropractic Services | Business owners & practice managers |
| Healthcare Practice Management | Multi-location health practices |
| Small Business Owners - Health & Wellness | General health/wellness business owners |
| Medical & Dental Office Administration | Allied health admin decision-makers |

---

## Custom Intent Audiences

### URL-Based (Past Website Visitors)

- chiropractor.com.au
- australianchiropractors.com
- chiro.org.au
- spinehealth.com.au
- healthengine.com.au (chiropractor listings)
- hotdoc.com.au (chiropractor profiles)

### Search Term-Based

- chiropractic software
- chiro practice management
- medical receptionist software
- appointment booking system
- health practice app
- patient management system
- automated phone answering

---

## Demographic Targeting

| Setting | Target |
|---------|--------|
| Age | 35-64 (practice owners/decision-makers) |
| Gender | All |
| Household Income | Top 20% (affluent areas) |
| Parental Status | All |
| Education | University degree (professionals) |

---

## Geographic Targeting

### Primary Targeting (Australia)

**States/Territories:**

- New South Wales
- Victoria
- Queensland
- South Australia
- Western Australia

**Major Cities (Priority):**

- Sydney NSW
- Melbourne VIC
- Brisbane QLD
- Perth WA
- Adelaide SA
- Gold Coast QLD

### Location Options (Radius Targeting)

**Target suburbs with high concentration of:**

- Chiropractic clinics
- Allied health centres
- Medical precincts
- Wellness centres
- Sports medicine clinics

**Suggested radius:** 25-50km from city centres

---

# 6. BUDGET RECOMMENDATION

## Campaign Budget (AUD)

| Metric | Value |
|--------|-------|
| **Suggested Daily Budget** | $50 - $80/day |
| **Monthly Budget** | $1,500 - $2,400/month |
| **Campaign Duration** | Ongoing (minimum 3 months for data) |

---

## Expected Performance Metrics

| Metric | Low Estimate | High Estimate |
|--------|--------------|---------------|
| **CPC (Cost Per Click)** | $1.50 | $4.00 |
| **CTR (Click Through Rate)** | 3.5% | 6.0% |
| **Conversion Rate (to leads)** | 8% | 15% |
| **Cost Per Lead (CPL)** | $12.00 | $35.00 |
| **Monthly Leads** | 50 | 120 |

---

## Estimated Monthly Lead Breakdown

| Daily Spend | Est. Daily Clicks | Est. Monthly Leads |
|-------------|-------------------|-------------------|
| $50/day | 25-35 clicks | 50-70 leads |
| $65/day | 35-45 clicks | 70-95 leads |
| $80/day | 45-55 clicks | 95-120 leads |

---

## ROI Projection

| Scenario | Monthly Investment | Est. Leads | Cost Per Lead | New Patients Booked |
|----------|--------------------:|-----------:|--------------:|--------------------:|
| Conservative | $1,500 | 50 | $30 | 15-20 |
| Moderate | $2,000 | 80 | $25 | 25-35 |
| Aggressive | $2,400 | 110 | $22 | 35-45 |

**Assumption:** 30% of leads convert to booked appointments. Average patient value: $800-1,500/year.

---

## Budget Allocation Recommendation

| Campaign Type | Budget % | Purpose |
|---------------|:--------:|---------|
| Search (RSA) | 70% | Capture high-intent searches |
| Performance Max | 20% | Expand reach & discovery |
| Display | 10% | Brand awareness (optional) |

---

## Campaign Setup Notes

1. **Start with Exact/Phrase Match** for first 30 days to gather data
2. **Add Broad Match** after Quality Score reaches 7+
3. **Use Smart Bidding** (Max Conversions or Target CPA) once you have 50+ conversions
4. **Run for minimum 4 weeks** before making major optimisations
5. **A/B test headlines** using ad variations, not separate campaigns

---

*Campaign ready for implementation. All pricing in AUD. Australian English throughout.*

*Powered by Sunaiva*