---
id: "AE24-031"
category: "strategy"
confidence: 0.96
date: "2026-02-16"
source_file: "deep_think_results/DT6_agent_marketplace.md (Session 24, DT6 Section 9)"
---

# AE24-031

Done-For-You beats DIY as competitive positioning against horizontal automation tools: 'Zapier helps you connect your apps. We give you a fully trained AI employee that runs them for you.' Target customer is a business owner who doesn't have time or skill for Zapier. Value-based sale (solve business problem) not price-based sale (compare features).
