---
id: "ADS-023"
category: "platform_tactics"
confidence: 0.88
source_file: "The $5-Day Ad Strategy Making Her Millions"
---

# ADS-023

The Android Meta update (Advantage+ targeting) automatically matches creatives to specific audiences. Create niche-specific ad creatives (e.g., targeting plumbers, genealogists, etc.) and let Meta's algorithm find the right people. This makes broad targeting with niche creative the winning strategy.
