This document serves as your Master Blueprint for launching an AI-powered SaaS agency targeting the "Tradie" (Tradesperson) market using GoHighLevel (GHL) and the Extendly Small Business Snapshot. THE TRADIE GROWTH ENGINE: GO-TO-MARKET BLUEPRINT (2026) I. The Product Suite: "The Automated Front Office" Instead of selling "software," sell the solution to their two biggest problems: Missing calls while working and Being invisible on Google. The Tiered "Tradie Stack" II. Leading with Value: The Free Audit Strategy Use GHL’s native tools to create "Aha!" moments before you ever ask for a credit card. 1. The Google Maps Heatmap Audit Tool: GHL Native Prospecting Tool (Agency Level). The Play: Generate a report for their primary keyword (e.g., "Electrician [City]"). The Value: It shows a grid of "Red" (ranking low) vs "Green" (ranking high). The Hook: "You rank #1 at your house, but you're invisible 2 miles away where the high-end jobs are. Want to see the 3 things we can do to fix this?" 2. The AI & GEO (Generative Engine Optimization) Audit The Check: Does the business show up in Google AI Overviews? Manual Audit: Type "Who is the best [Trade] in [City]?" into Google. If they aren't mentioned, they are "AI-Invisible." The Report: Show them the lack of Schema Markup, FAQ sections, and Review Velocity that is keeping them out of AI answers. III. The "Instant Demo" (The Closer) Tradies are visual. Don't tell them—show them. A. The "Instant Website" Demo Take their current outdated URL. Use the GHL AI Website Builder to generate a modern, mobile-responsive version in 60 seconds. Send a side-by-side screenshot. B. The "AI Voice Assistant" Call Set up a GHL Voice AI Agent on a demo number. Give it a script: "Hi, I'm the AI assistant for [Tradie Name]. Can I help you book a quote or check emergency pricing?" Tell the lead: "Call this number right now and try to book a job. This is what your customers will experience while you're on a ladder." IV. Technical Setup: Workflows & Automations Using the Extendly Snapshot as the foundation, here is how you build the "Ranking Machine." 1. The Review Velocity Loop (Native GHL) Trigger: Opportunity Status changed to "Won" (or Tag added: "Job Complete"). Action: * Wait 1 hour. Send SMS: "Hey {{contact.first_name}}, it's {{user.name}}! Glad we could get that sorted for you. Would you mind leaving us a quick review? It helps us out a ton: [Google_Review_Link]" Goal: Increase "Review Velocity" to signal Google and AI engines that the business is active. 2. The GEO/AIO Optimization Workflow The "AI Context" Builder: Use GHL’s Social Planner to schedule weekly GMB posts. The FAQ Loop: * Create a simple form for the tradie to fill out after a job: "What was the problem? What was the suburb?" Workflow: AI takes that data → Turns it into a Question/Answer pair → Automatically updates the FAQ Schema on their website. Result: Google’s AI crawls these FAQs to provide answers in AI Overviews. V. The Value Proposition: What is it worth? When pitching, use these numbers to justify the monthly cost. Average Job Value: $300 - $1,500. Missed Call Cost: If they miss 5 calls a week, they are losing $1,500 - $7,500 in potential revenue. Ranking Value: Moving from #10 to #2 on Google Maps usually results in a 3x - 5x increase in calls. The "Math": "If this system saves just ONE job per month, it has paid for itself 3 times over. Everything else is pure profit." VI. Sales Sequence: Lead with Data Identify Lead: (e.g., Plumber with no Chatbot and ranking #12 on Maps). Send Audit: SMS/Email the Heatmap Report + a "Test Drive" link to a Voice AI demo. The Ask: "I’ve already built the framework to turn these Red spots Green. Do you have 10 minutes on Tuesday to see how we can automate your front office?" The Close: Offer Tier 1 for free for 14 days (The Safety Net). Once they see the missed calls being saved, upsell to Tier 2/3 for ranking growth. Next Step for You: Would you like me to draft the specific Email & SMS outreach templates for the "Heatmap Audit" to get your first 5 leads in the door? This is a strategic domain portfolio. You have the "heavy hitters" needed to dominate the Australian tradie market. To execute the roadmap we discussed—leading with value and scaling through AI automation—you need an architecture that balances a Strong Brand with High-Converting Niche Hubs. Your intuition is spot on: tradiechatbots.com.au, tradiesvoice.com.au, and tradieautomation.com.au are your "Power Trio". 1. The "Three-Pillar" Architecture To scale effectively in GoHighLevel (GHL), you should structure your domains into three functional categories: The Authority Brand, The Niche Specialists, and The Demo/Audit Engines. Pillar A: The Authority Brand (The "Mother Ship") Primary Domain: sunaiva.com.au Purpose: This is your high-level agency site. It hosts your official case studies, your Tier 1-3 pricing table, and your client login portal (e.g., app.sunaiva.com.au). GHL Setup: This domain should be connected to your Agency Settings for white-labeling the entire platform. Pillar B: The Niche Lead Magnets (The "Front Office") These domains are your "Trojan Horses" for aggressive market entry. The Power Trio: tradiechatbots.com.au: Use this for your Tier 1 "Safety Net" lead capture offers. tradiesvoice.com.au: Exclusively for your Tier 3 "AI Voice Assistant" demo. tradieautomation.com.au: The hub for your Tier 2 "Local Hero" reputation and ranking workflows. Niche Specifics: Use plumberbots.com.au or sparkybots.com.au for highly targeted landing pages that use industry-specific language (e.g., "The 24/7 AI Receptionist for Emergency Plumbers"). Pillar C: The Audit & Demo Engine (The "Value Lead") Primary Domain: aitradie.au Purpose: This is where you host your Free Ranking & AI Readiness Audit. The Workflow: A simple landing page where a tradie enters their business name. GHL's native Prospecting Tool generates the report, and this domain delivers the "Red Map" results. 2. Recommended Domain Mapping for Tiers 3. The "Instant Demo" Strategy for Your Portfolio You can use your specific ".au" domains to build instant credibility: For SEO/GEO Audits: Use aiagentic.au as the "Expert" brand that performs the AI-readiness check. It sounds technical and authoritative for the AIO/GEO space. For the "Instant Site" Demo: Use sunaivasites.com.au to host your preview links. When you show a tradie their "new" AI-built site, the URL newsite.sunaivasites.com.au looks professional and branded to your ecosystem. For Voice Demos: Point aivoicereceptionist.au to a GHL funnel that triggers a "Call Me Now" automation using the native Voice AI agent. 4. Why This Works for Tradies Local Trust: Using .com.au and .au domains is critical for the Australian market; it signals that you are a local partner who understands Australian suburbs and "tradie culture". Zero Friction: By having dedicated domains like bookingbot.au or receptionistai.au, you aren't selling "CRM software." You are selling a specific employee that does a job. SEO Authority: Each niche domain (like plumberbots.com.au) can be optimized for local keywords, making it easier for your agency to rank when tradies search for "automation for plumbers". Next Step: Would you like me to show you how to set up a "Wildcard Subdomain" in GHL so you can launch a custom demo site for every lead on sunaivasites.com.au in seconds? This architecture aligns your domain portfolio with a professional "Enterprise-to-Execution" hierarchy. By using Sunaiva as your holding brand and AgileAdapt as your delivery engine, you create a clear distinction between the "vision" and the "tools." 1. The Domain Hierarchy & Architecture A. Enterprise Master Brand (Future Focus) Domain: sunaiva.com.au (and global variants like .com). Role: The "Holding Company." This is for high-level consulting, enterprise partnerships, and your overarching brand identity. GHL Implementation: Do not use this for daily CRM logins or mass emails. Keep it "clean" for your main corporate site and high-ticket sales. B. Platform Delivery Master Brand (The Engine) Domain: agileadapt.com.au. Role: Your White-Label Agency Platform. This is the brand your clients "live" in. GHL Hierarchy: White-Label Portal: app.agileadapt.com.au. This is where tradies log in to see their leads. API Domain: link.agileadapt.com.au. Use this for all system-generated links like invoices, calendars, and forms to maintain branding. Dedicated Sending Domain: mail.agileadapt.com.au. Use this as the "Mother" sending domain for your platform to ensure high deliverability. C. Tradie Niche Hubs (The Lead Magnets) These are your specialized landing pages designed for high-conversion outreach and "Value-First" gifts. 2. Setting Up the "Value Lead" Audit Engine To execute your free audit strategy effectively, use a Wildcard/Subdomain approach to deliver reports on professional, niche-specific URLs. Step 1: The Audit Hub (audit.aitradie.au) Configure DNS: Point a subdomain (e.g., audit) of aitradie.au to GoHighLevel using a CNAME record pointing to flash.funnels.msgsndr.com. The Funnel: Build a simple 2-step funnel. Step 1: Lead captures business name and email. Step 2: Display the "AI Readiness Audit" results using data pulled from the GHL Prospecting Tool. Step 2: The "Instant Demo" URL Builder For your "Instant Website" demo, use sunaivasites.com.au. In GHL, you can map individual funnels to subdomains like perth-plumber.sunaivasites.com.au. When doing outreach, send the prospect a link to their "pre-built" site on this domain. It shows immediate technical capability. 3. Why This Architecture Wins Scalability: If you expand beyond tradies (e.g., to dentists or lawyers), you already have domains like dentalbotai.au and lawyerbot.au ready to plug into the same AgileAdapt delivery engine. Trust & Localization: Using .au domains for the niche hubs (aitradie.au, tradiesvoice.com.au) signals local Australian expertise, which is vital for building trust with solo operators. Clean Brand Separation: By keeping Sunaiva as the enterprise brand, you can sell high-level AI consulting at a premium, while AgileAdapt handles the volume-based SaaS subscriptions. Would you like me to draft the DNS settings list (A records and CNAMEs) specifically for GoDaddy and VentraIP to get these three layers connected? To save you time and maximize your "value-first" strategy, you can leverage pre-built AI agent templates specifically designed for plumbers, electricians, and general trades. By using a marketplace or specialized provider, you avoid building conversation logic from scratch and can deploy production-ready bots in days instead of weeks. 1. Pre-Built Tradie Chatbot Sources There are two primary ways to find these "ready-to-go" bots: GoHighLevel Marketplace: HighLevel has a dedicated AI Agent Marketplace where you can discover and install pre-built Conversation AI and Voice AI templates. These are often purpose-built bundles that include the agent, training data, and necessary assets like workflows and calendars. Specialized Australian Providers: Companies like Tradie Web Guys and Tradie Hub already offer "Tradie Bots" specifically for the Australian market. These are pre-trained to handle common Australian trade scenarios: Specific Roles: Dedicated bots for plumbers, electricians, HVAC, and pest control. Capabilities: They are pre-configured to collect details (name, mobile, suburb, job urgency), request photos of the problem, and share call-out fees. 2. Platform Comparison: GHL vs. UChat vs. Stammer.ai Selecting the right "engine" for AgileAdapt depends on whether you prioritize deep CRM integration or highly complex, multi-platform logic. 3. The "AgileAdapt" Implementation Strategy To suit your roadmap, I recommend a Hybrid Approach: For Speed (Tier 1 & 2): Stick with Native GHL + Marketplace templates. You can clone a "Plumber AI Agent" into a new client's sub-account in one click. Since it's native, it automatically updates the CRM and triggers your ranking/review workflows without needing Zapier. For the "Killer" Demo (Tier 3): Use the GHL Voice AI Agent for the "Call Your New Employee" demo. It is built directly into the phone system your tradies will use, making the demo seamless. The "All-Rounder" Knowledge Base: Regardless of the platform, you can train your bot instantly by pointing it to your own Master Tradie Knowledge Base (a Google Doc or website URL) that covers standard Australian trade FAQs, safety protocols, and booking procedures. Would you like me to find a specific GoHighLevel Marketplace template for a "Plumber" or "Sparky" that you can install into your AgileAdapt trial right now? The pricing from tradiebots.com.au confirms that the market is ready for a high-value alternative. Their $1,250/mo "Advanced + SEO" tier is exactly the space you can disrupt with your AgileAdapt platform. By using GoHighLevel (GHL) and pre-built templates, you can offer a superior "suite" (CRM + Bot + Ranking) at a more aggressive price point while maintaining higher margins. 1. Pre-Built Tradie Chatbots: What’s Out There? You don't need to build from scratch. In 2026, the GoHighLevel Marketplace is the primary source for "ready-to-deploy" tradie assets. Niche-Specific Agents: You can find purpose-built Conversation AI and Voice AI templates specifically for plumbers, electricians, and HVAC techs. These come "pre-packaged" with the bot, workflows, and calendars. The "All-Rounder" Tradie Bot: HighLevel offers "General Home Services" templates. You simply "Train" them by pointing the bot to a website URL or a Google Doc containing your specific business FAQs and pricing. Monetization: These marketplace templates allow you to deploy production-ready agents across multiple clients in minutes, significantly reducing your "time-to-value". 2. Platform Comparison: GHL vs. UChat vs. Stammer.ai For your AgileAdapt roadmap, the choice depends on whether you want a "CRM-first" or "Chat-first" business. 3. Your Competitive Advantage Based on the tradiebots.com.au pricing, here is how you "lead with value" to beat them: Their $250/mo "Basic" Bot: You can offer this as part of your Tier 1 ($97 - $147/mo) along with "Missed Call Text-Back"—giving the tradie more value for half the price. Their $1,250/mo "SEO + Bot": You can deliver this in Tier 3 ($497/mo). Because GHL includes native SEO auditing and AI content tools, your overhead is near zero while their "in-house" SEO work is labor-intensive. The "Gap" they miss: Most "Bot-only" services don't provide a CRM. You can tell the tradie: "They give you a bot; I give you an AI Employee that manages your entire business, from lead to five-star review". 4. Implementation Hook: "The 10-Minute Bot" To close deals instantly using your tradiechatbots.com.au domain: Ask for their URL: Paste it into the GHL Conversation AI settings. Wait 2 Minutes: The AI "crawls" their site and learns their business. Send the Demo: Send them a "Live Preview" link from the Marketplace. The Close: "I’ve already trained your bot on your services. It’s ready to start booking jobs today. Want to see the 'Ranking Audit' next?". Would you like me to find a specific "Plumber" or "Electrician" snapshot name from the marketplace that you can search for in your GHL account today?