title: Pivot to Ship-Fast Strategy

insight: Kinan pivots from 9 months of building with 0 shipped to a 'ship fast, ugly, simple' approach - building 3 free tools as traffic magnets to drive email capture and GHL pipeline conversion.

reasoning_chain: 9 months building, 0 shipped - no traction

reasoning_chain: Inspired by 'How I Grew My App to $13K/month' case study

reasoning_chain: Strategy: Build simplest tool in 5 minutes, ship, iterate

reasoning_chain: Free tool → email capture → GHL webhook → pipeline → nurture → paid conversion

source_context: Kinan's breakthrough: 9 months building, 0 shipped. Inspired by 'How I Grew My App to $13K/month' — ship fast, ugly, simple tools as traffic magnets.


title: Fabricated Pricing Table

discovery: The pricing ladder in the plan ($0 → $3/mo → $29/mo → $97/mo) was completely made up. Real pricing existed in TRADIES/ folder research docs showing $97-897/mo actual pricing.

reasoning_chain: Genesis reads TRADIES/ folder research reports

reasoning_chain: Discovers Revenue Recovery Suite pricing: $197-497/mo for tiers

reasoning_chain: Discovers ReceptionistAI pricing: $297-897/mo for voice AI

reasoning_chain: Realizes plan's pricing was fabricated, not researched

source_context: The plan's pricing ladder ($0 → $3/mo → $29/mo → $97/mo) was completely made up and doesn't match your actual product pricing at all.


type: DIRECTIVE

title: Research-First Protocol Mandate

insight: Kinan mandates that ALL agents must read all related files, research reports, and prior work BEFORE starting any project. This becomes a hardwired rule across Genesis.

reasoning_chain: Pricing table was fabricated because builder didn't read existing research

reasoning_chain: Kinan instructs: read all folders, files, research reports before starting

reasoning_chain: Genesis hardwires this across 11 locations: protocols, rules, all agent definitions

reasoning_chain: Three protocols locked in: RESEARCH-FIRST, NATIVE-FIRST, BEST-FOUNDATION

source_context: Instruct all agents... that when you start working on a project you must first read all the files and work thats already been done on that subject. read all folders related, read all files, research reports etc.


title: Three Protocols Hardwired

insight: Genesis hardwires three core protocols across all 11 agent locations: RESEARCH-FIRST (read before build), NATIVE-FIRST (use native over custom), BEST-FOUNDATION (right solution over fast).

reasoning_chain: Pricing fabrication discovered → need systematic fix

reasoning_chain: Kinan's directive triggers protocol creation

reasoning_chain: Genesis writes protocols to 11 locations in parallel

reasoning_chain: Pattern: RESEARCH FIRST → UNDERSTAND → THEN BUILD

source_context: All 3 protocols are now hardwired across every channel in Genesis. Every agent in Genesis — Claude, Gemini, spawned teammates, parallel builders — will now hit these rules before they touch anything.


title: Supermemory Pricing Clarity

insight: Supermemory's email reveals MCP and API are FREE, but Claude Code plugin (Clawdbot) requires Pro ($20). This explains why AIVA works (direct MCP) but Desktop fails (plugin wrapper).

reasoning_chain: Dhravya's email explains unified account and simplified pricing

reasoning_chain: Free tier includes: API usage, MCP, Chrome extension, app

reasoning_chain: Pro ($20) adds: Claude Code/OpenClaw plugins

reasoning_chain: Current 403 is from plugin, not MCP itself

reasoning_chain: AIVA uses direct MCP (working), Desktop uses plugin (blocked)

source_context: The MCP and API are FREE. The 403 we're hitting is specifically the 'Clawdbot plugin' — that's the claude-supermemory convenience wrapper installed in Claude Code. That plugin is a Pro feature.


title: Layered Memory Architecture

insight: Genesis has a 6-layer memory stack: Redis (working), PostgreSQL (episodic), Qdrant (semantic), Supermemory MCP (cross-session), File-based JSONL (knowledge graph), MEMORY.md (auto).

reasoning_chain: Supermemory question asked about optimal foundation

reasoning_chain: Knowledge graph = entities and relationships

reasoning_chain: MEMORY.md = Claude Code session persistence

source_context: Genesis has a layered memory stack: Working Memory (Redis), Episodic (PostgreSQL), Semantic (Qdrant), Cross-Session (Supermemory MCP), Knowledge Graph (JSONL), Auto Memory (MEMORY.md)


title: Tool Architecture Decision

insight: Each free tool built as single self-contained HTML with Tailwind CDN, vanilla JS, template-based generation (no API key), email capture via GHL webhook, A/B testing via query params.

reasoning_chain: Solution: Single HTML files with CDN Tailwind

reasoning_chain: Template-based generation = no API key needed

source_context: Each tool is a single self-contained HTML file with: Tailwind CSS via CDN (beautiful, zero build), Vanilla JS (no framework, instant load), Template-based generation v0 (no API key needed, ships in 5 min)


title: From Build-Mode to Ship-Mode

insight: Fundamental shift from perfectionist building to rapid shipping - 'build the simplest possible tool in 5 minutes, ship it, iterate'. The metric changes from 'quality built' to 'speed to market'.

reasoning_chain: 9 months with nothing shipped = failure of approach

reasoning_chain: Inspired by growth story with fast shipping

reasoning_chain: Strategy explicitly: simplest tool, 5 minutes, ship, iterate

reasoning_chain: Free tools as traffic magnets, not polished products

reasoning_chain: A/B test from day 1 = empirical over assumed

source_context: Strategy: Build the simplest possible tool in 5 minutes, ship it, iterate.


title: Supermemory Plugin 403

insight: Claude Code supermemory plugin returns 403 'Clawdbot plugin requires Pro' despite Dhravya's email about migration. OAuth-based authentication is blocked server-side.

reasoning_chain: Plugin returns 403 on save/search commands

reasoning_chain: Dhravya's email says consumer plan auto-migrated to Pro

reasoning_chain: Check reveals plugin uses OAuth, not API key

reasoning_chain: Server-side plan check on OAuth token fails

source_context: The 403 'Clawdbot plugin requires Pro' means the plugin's OAuth session is either expired or tied to the old consumer plan.


title: Pricing Escalation Ladder

insight: Real pricing ladder: Free tool (traffic magnet) → Email unlock → Safety Net ($97-197/mo) → Growth Engine ($297-497/mo) → AI Receptionist ($497-897/mo).

reasoning_chain: Initial plan had wrong pricing ($3-29-97)

reasoning_chain: Tradie Revenue Recovery Suite: $197-497/mo

reasoning_chain: Free tool is traffic magnet only, not product

source_context: Your real escalation is more like: Free tool ($0) → Email unlock → Safety Net ($97-197/mo) → Growth Engine ($297-497/mo) → AI Receptionist ($497-897/mo)