Affiliate-Over-White-Label GTM Model

type: Decision

description: AgileAdapt is white-label averse and will use an affiliate/partner model instead of white-labeling. Under 2026 AU Privacy Act reforms, white-label creates liability for agencies (they become the 'owner' of the AI). Affiliate model offloads liability back to AgileAdapt as the data processor and logic owner.


name: Stage One Target: eCommerce Chatbot for Agency Clients

description: Stage 1 is a talking chatbot that guides eCommerce store visitors. Target agencies hold up to 1000 clients (websites, SEO, ecommerce, managed services). Initial product is deliberately simple — a talking chatbot for product discovery. Advanced agentic features follow in later stages.


type: Product

name: AgileAdapt AI Validation Suite — 9 Patent-Pending Patents

description: AgileAdapt holds a suite of 9 patent-pending AI validation technologies that will catch hallucinations in real-time and provide cryptographic audit trails. This is the core competitive moat — position as 'Zero-Liability AI' for the December 2026 Privacy Act deadline.


type: Strategy

name: Safe-Commerce Accelerator (SCA) Affiliate Program

description: Recommended strategic program name: 'Safe-Commerce Accelerator'. Position AgileAdapt as the only Zero-Liability AI pathway for Australian SMBs. Lead with the patent-backed validation, not the voice feature. Agencies sell the compliance story to their 1000-client portfolios.


type: Compliance

name: December 2026 AU Privacy Act ADM Deadline

description: Privacy Act 1988 (ADM Reforms) effective December 2026 mandates mandatory transparency for Automated Decision-Making. Any business using AI to guide customer decisions must be able to explain the AI's logic. This creates enormous urgency for agencies and is AgileAdapt's primary market entry wedge.


type: Positioning

name: Sell Compliance Insurance, Not a Chatbot

description: Core positioning insight: AgileAdapt is not selling a voice widget or chatbot. It is selling Legal and Brand Insurance against the December 2026 Privacy Act deadline. The agency's pain is: 'I cannot manually audit 1000 chatbots.' AgileAdapt's answer is: 'We take 100% of the hallucination risk.'


type: Feature

name: Cryptographic Audit Trail as Front-End Badge

description: The cryptographic audit trail should not be a hidden back-end feature. It should surface as a 'Verified by AgileAdapt' badge on the client's store footer. This creates Social License (AU 2026 term) and is a visible sales differentiator for the agency when pitching to their SMB clients.


AgileAdapt 9-Layer Shield Affiliate Kit

description: The affiliate kit for agencies should be built around the '9-Layer Shield' concept (the 9 patent-pending validations). Don't lead with voice or agentic capabilities. Lead with validation. The hook: 'Offer your 1000 clients an AI voice agent that is legally auditable by design.'


20% Recurring Affiliate Fee Structure

Gemini recommended 20% recurring affiliate fee as the agency incentive. Agencies get 20% of each client subscription they bring in on an ongoing basis. AgileAdapt retains 80% and takes 100% of the hallucination/compliance risk. Co-sell model: AgileAdapt joins agency pitches as Technical Specialist.


type: Market

name: 2026 AU Agency Market Shift: Compliance Terror

description: Australian digital agencies in 2026 are in a state of compliance terror. Dec 2026 Privacy Act ADM reforms mean they are now liable if AI makes decisions for clients. An agency with 1000 clients literally cannot audit 1000 chatbots manually. This terror is the primary market entry mechanism for AgileAdapt.


name: Voice as Entry Feature, Agentic Execution as Evolution

description: Product evolution path: Stage 1 = talking chatbot (product guidance for ecommerce). Stage 2 onwards = agentic workflows (book appointments, qualify leads, build carts, update CRMs). Messaging to agencies: AgileAdapt is not static, continuously shipping bleeding-edge agentic capabilities.


name: AgileAdapt vs Competitors: Deterministic vs Probabilistic

description: Core competitive frame: Traditional AI is Probabilistic (hallucination risk). AgileAdapt is Deterministic (patent-pending real-time validation). Traditional = opaque, no audit trail. AgileAdapt = cryptographic full audit trail for ACCC/Privacy compliance. Traditional = US-centric. AgileAdapt = sovereign Australian data.


type: GTM

name: Co-Sell Model: AgileAdapt as Technical Specialist

description: In 2026 AU market, best affiliate programs are co-sell. AgileAdapt's sales team joins the agency's client pitch as the Technical Specialist. Agency keeps the strategy relationship; AgileAdapt closes the technical gap and compliance proof. This positions both parties as experts without territory conflict.


name: ACCC Visible AI Disclosure Requirement (Late 2026)

description: ACCC expected to crack down on undisclosed AI in late 2026. Affiliate kit must include 'Visible AI' disclosures — pre-written scripts for voice and text features that identify as AI. Protects agency partners from deceptive practice claims. Must be built into widget core, not an optional add-on.


Verified Conversion Lift Dashboard

Revenue share affiliate model paired with a dashboard showing 'Verified Conversion Lift' — proof the AI executed a sale without any hallucination. This gives agencies a quantified ROI argument to show their SMB clients. Key metric: each sale is cryptographically verified as hallucination-free.